EMAIL SEGMENTATION

Pebble began its Kickstarter campaign on April 11. The target investment was $100,000. Within 28 hours, more than $1 million had been raised. Four days later, the tally has just clocked over $2.7 million. Could Pebble become the coolest thing since the iPhone?

Are you old enough to remember the hilarity of ASCII art in plain text chat services? You know, using just the characters on your keyboard to create a funny, or rude (gasp!), image within the chat stream? Well, add ASCII art to a Twitter stream and some magic happens.

Well, why wouldn't they? There's nothing wrong with being an introvert. There has been recent research about mavericks, or extroverts, being more likely to be entrepreneurs. Yet, the introverted entrepreneur is not as rare as you might think.

Have you stopped to think about how social media has changed your behaviour, and the way you interact with others? This TED presentation, by Sherry Turkle from MIT, asks many questions and, challenges you to be honest with your answers.

Many commentators have been impressed by the new Google Glasses, saying that Facebook and Apple should be worried about the potential of this potential game-changing technology. But aren't we already distracted enough?

Never one to shy away from the changes technology can bring to your life, master magician Marco Tempest steps up, again, to integrate the latest augmented reality into a magic routine. In doing so, he explains the simple tenants of storytelling and how being unexpected brings delightful results.

Talk to anyone who does email marketing for long enough, and the confessions begin to surface. We've all made mistakes. Come on, you can admit it here. We don't judge! Yet there is a real sin in email marketing. One so bad, that this perpetrator could not even show his face on camera.

We've already brought you the chestnut of wisdom that is the Gaddie Pitch. Now, here are the three simple steps to securing a meeting with just about anyone you want to do business with. We know it works because, well, Antony Gaddie used it to get a meeting with our very own Mr James Tuckerman.

It's been a long time coming. Google have finally embraced one of the most popular computer systems ever sold, the Nintendo Entertainment System, or...

Pair Programming is the latest synergistic paradigm to emerge from the interwebs. Without it, your company is not achieving core productivity levels or achieving exponential growth potentials. Internet superheroes, Atlassian have cornered the market and launched the first, easy to use guide to this revolutionary coding technique.

Now firmly installed as the new chief at Mashable, Conan shows his real power. He gets the scoop of 2012 by stealing the latest prototype from Apple. Behold, the Apple TV! Apparently, it's set to hit the market within six months.

No more having to wait for buffering with your patchy download, you can watch your YouTube videos instantly, direct from your shiny, new DVD collection!

Facebook has so many marvelous uses. It allows us to keep in touch with our agrarian roots (yay, Farmville!). It shores up our faulty...

We're not sure where marketing people got the bright idea that 4-D is not an expression from a physics book but rather the answer to the question: "What's more awesome than 3-D?" Live Park 4-D Art Factory, an installation in Korea, expands the boundaries of motion-sensing software. But it doesn't require an understanding of relativity and spacetime to enjoy.

In this little video, Tim O'Reilly, co-founder of O'Reilly Media, publisher of Make magazine, reminds us that most successful businesses started from the joy of making something new, or of taking something that already exists and making it better or faster or safer. Did the guy who invented the Slip 'N' Slide hope that, primarily, he'd make loads of scratch? Naw, he wanted to expand the idea of a toy his kids enjoyed.

Way back in August ’11, when dinosaurs still roamed the earth, we profiled Aussie tee company Hello Fresco. Hello Fresco founder Jono Chatterton launched the biz to "support me and my global wanderings.” In a similarly laissez faire approach, Chatterton reckons business plans are for losers. To celebrate the release of Hello Fresco's brand-spanking video, Chatterton's offering Anthillians a whopping 30% off your next purchase.

Call it a cliche. Call it gratuitously opportunistic. Call it what you will. But we know that whenever we run a post featuring a new, popular or funny commercial, your clicking fingers get awfully itchy. (Don't deny it. We have the stats to prove it.) Hence, here they are, the best and worst of the Super Bowl ads for 2012 (according to Anthill).

In hindsight, this was a match in some mad, musical heaven: those wacky, inventive rockers OK Go and the over-the-top oeuvre of Super Bowl commercials. Partnering with Chevrolet, they pilot a specially outfitted Sonic through the California desert to bang out a version of their song "Needing/Wanting."

Tropfest, Australia’s most prestigious short film festival and iconic cultural event, has for the first time released an iPhone app on its 20th anniversary. The app has been produced by Captiv8, a Bondi Beach broadcast and digital studio that has produced motion graphics for Tropfest for the past three years.

Founded little over a year ago on the back of a credit card 'investment' Show Pony Fashion has defied the industry trend of sliding sales to post it's first million dollars in revenue. A combination of internationally-inspired, Australian-designed and affordable garments coupled with an intelligent approach to social media and ecommerce seems to have struck a chord with Australia's fashion-conscious women.