Are you old enough to remember the hilarity of ASCII art in plain text chat? You know, using just the characters on your keyboard to create a funny, or rude (gasp!), image within the chat stream? Either way, you’re in for a treat.
BBDO Argentina has upped the ante and revived ASCII art, in what appears to be a world first for any brand.
Watch the video below to see how Smart Car Argentina has used their Twitter stream to not only use ASCII art but create a real time, animated ad.
Then, visit the Smart Car Twitter account and hold down the ‘J’ key to watch the ad unfold before your eyes. Just give Twitter a chance to buffer to achieve the full effect.