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How to (re)build your team’s culture in a post-lockdown Australia

As Australia slowly begins its march out of strict lockdown, it’s time for business leaders to refocus their energies on rebuilding their team’s culture from the ground up.
app

Here are 5 simple, low-cost ways to massively improve your business’s app

It’s no secret that a well-designed app should help a business achieve their goals faster and more efficiently, helping their customers to get what they want, when they want it.

Here are 6 low-budget marketing strategies every start-up can afford

Your start-up's future relies heavily upon your marketing strategies, and if you have a low budget, your options might seem limited.

Here the 7 best marketing solutions for a new company [SPONSORED]

It goes without saying that running a successful business is quite daunting. Even more day ting is starting a new business from...

The top small business tax deductions to keep in mind this financial year

The Australian Tax Office (ATO) recently said it’s expecting a ‘tax time like no other’. That’s because, in the wake of an...
offshoring

How COVID-19 has exposed the cracks in Australia’s offshoring strategies

COVID-19 exposed the cracks in offshoring strategies and demonsrated how unprepared companies were to support ongoing operations in the face of widespread labour shortages. Could digital workers be the answer?

Here are six steps to follow in preparing for the post-COVID retail spring

As lockdown restrictions begin to ease across Australia, retailers in towns, cities and rural areas across the country will start to think of the steps they must take in preparation for a return to ‘business as usual’.

When the economy picks up again, which market categories will surge first?

Markets progress through calculable patterns cycling through expansions and contractions, and consumers respond in predictable ways. Things might be worse than normal given the nature of a pandemic, but things always get better.
payments

COVID-19 restrictions may ease but payments have moved online for good

For the payments industry, the biggest difference is the fact that we have a virtual world to replace aspects of the real world in ways we did not at the height of the GFC in 2008.
modern slavery

Economy vs. ethics: How COVID-19 can push modern slavery into the Australian supply chain

Findings from the Global Slavery Index estimate there were approximately 15,000 people living in “conditions of modern slavery” in Australia in 2016.
stress

Here are an entrepreneur’s tips on helping both you and your team overcome stress

Nearly five million Australians battle with some level of stress every day. As the world continues to feel the effects of the COVID-19 pandemic, those stress levels have only increased.
video

Here are 5 great tips for creating fast, easy and engaging marketing videos

Not only is visual content a time-efficient way of reaching customers, it is also a highly engaging and effective way of capturing and maintaining online attention.

From Thomas Edison to JK Rowling to Michael Jordan: Why failing fantastically is the...

You see, failure to a certain degree is inevitable, it’s part of the journey, like it or not. And, the most successful people in the world know this.
hospitality

Hospitality post-COVID: How to remain profitable with restricted customers

Through careful consideration and planning, businesses can start to rebuild steady profits during the transition back to ‘business as usual’.

Why you should use motion graphics in your marketing and social media

In the world of digital marketing, video reigns supreme. This is evident in Animoto’s Social Video Trends: Consumer and...

Why I’m raising capital during a pandemic: The strange benefit of raising capital during...

Who would have thought that a pandemic would be the right time to raise capital? When lockdown started, my team and I were simply focused on being able to keep the business going so that we would see a future

Is your remote working cost-effective? How to keep that energy bill down when running...

Whether you’re a freelancer, self-employed, or someone who has found themselves working from home during the shutdowns, knowing how to run a low-cost and energy-efficient home office will help save you money and minimise your carbon footprint.

Is pricing science, art, maths or psychology? How to set the right price for...

But pricing is not an exact science and data alone is not enough to decide the numbers. Psychology, art, maths, science and a little intuition are all key ingredients to successful pricing.

Selling chocolate during the pandemic: 3 tips to help boost your small business

For my business, I’ve had to pivot, adapt and evolve over the last two months, just to survive.

How businesses can learn from the challenges presented during COVID-19

During our nation’s shutdown, I’ve witnessed a few retailers surviving, others thriving, while the majority have experienced a significant downturn or have seen their revenue cease altogether.

FREE BUSINESS TOOLS

Five essential things to get right if you want to raise...

So you’ve got a brilliant idea, or maybe you’ve even started building your nascent business, but you think it might help to bring on some extra money. You try to raise the money, but wherever you go it seems there are roadblocks and challenges, and it’s difficult to know where to start. To help tackle this tricky tropic, we interviewed Bryan Vadas. He’s the founder of iPledg (Australia’s leading crowdfunding platform for creative, commercial, charitable and community projects) and Capital Exchange Australia (an education and funding platform for startups).

FREE BUSINESS TOOL

The Top 5 Most Insanely Dumb Mistakes made by Rookie and...

LinkedIn is a professional and commercial platform. What you do on LinkedIn matters: it really matters, and if you’re not careful, your actions can backfire and tarnish your brand and your integrity. We're going to throw out a wild guess and say that you don’t want to get burned by your mistakes. Fair enough. This FREE REPORT from David Hobson has the five most common LinkedIn mistakes and what you can do to avoid them.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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