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How customer experience can help your business to achieve success

Companies that are putting time and money into building a consistent customer experience are seeing increases in profits, customer retention, and overall performance. In fact, according to PwC, 82% of top-performing companies maintain a strong focus on using technology to boost human experience.

Ollee, Australia’s pioneer local and ethical Business to Business marketplace launched

Connecting purpose driven Australian brands with retailers and businesses Australia wide, Ollee makes it easier for buyers to find natural, organic, ethical and eco-friendly products that a growing number of their customers are seeking today. A first of its kind, many brands have signed up already and onto the Ollee Marketplace platform, giving buyers access to many products at their fingertips, covering categories from food and drinks, health and beauty, home and lifestyle, kids, pets, fashion and jewellery, cards, gifts and more.

COVID has shifted customer expectations. Here’s how business has to adapt suitably.

With artificial intelligence automating a lot of the consumer interactions through the likes of chatbots, it means customer service teams can prioritise the tasks that matter the most and the interactions that could make or break the business. If there was ever a time to adopt artificial intelligence and chatbots in your business, it really is now.

When the time is right, launching into new markets doesn’t have to be complicated

Exporting a business leads to better growth, opens up new ways of responding to market forces and exposes a company to new ideas.

Bringing the smarts to Australia’s catalogue industry amidst the COVID 19 pandemic

For brands and businesses of all sizes, one of the most conventional marketing staples is the print catalogue. Unfortunately for this quaint relic from a bygone era, COVID-19 has accelerated the rise of eCommerce in Australia and shifted consumer habits, moving people even further away from a tactile reading experience onto a screen-based, digital experience

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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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