advertising Archives - Page 2 of 16 - Anthill Online
Friday, February 24, 2017
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Tag: advertising

Telecom NZ has undergone a major rebranding exercise. The brand has been known for telecommunications in our sister island for more than two decades. Like...

Celebrity endorsements can make a huge difference to your marketing. Assuming the celebrity is indeed a celebrity and someone that your audience aspires to...

I'll admit it. I don't watch a lot of commercial television. But, when I do, there have been three ads this year that have made...

I will admit I am not partial to the selfie. In fact, I hate having my photograph taken. I think I have taken maybe three...

We've discussed Coke's advertising many times on Anthill. This ad comes from Leo Burnett in Columbia. And, it's more than an ad. I'll say straight up...

Bottled water has rapidly become a popular commodity, a fashion statement even. The Australasian Bottled Water Institute estimates that the industry is worth about $600...

I love it when technology is used slightly left-of-field. This is a prime example of just that. The billboard, for a Germany charity The Relief...

Getting your brand's pages up and running on social media networks is pretty easy to do, but filling them with good content that serves...

Canada. It's home to ice hockey and, well, lots of ice. There may also be some snow. The country has recently endured a rather intense...

One of the most fundamental parts of any marketing campaign is, knowing exactly who you are talking to. The airline industry in Australia is no...

You know the Snickers ads - the ones where you're not yourself when you're hungry. The latest Snickers ad goes one step further and, it's...

This video shows a very cunning advertising trick. One so cunning that you could pin a tail on it, and call it a weasel....

I'm yet to meet anyone who has shiny hair like it is shown in shampoo ads on television. This Swedish shampoo ad, however, I can...

With online advertising spend overtaking TV advertising spend for the first time ever, knowing your way around social media advertising has never been more...

I'm sure you've seen some great regional ads when you've been out and about. But, this one, it's something special. It's certainly not amateur. In fact,...

This is the ad for the U.S. launch of the new Audi A3. The concept of 'virginity pledges' has been popularised, in modern times at...

In the U.S., Foot Locker kicked off a week long sale with this ad. It delivers the line that, during this week of greatness, the...

This is an ad from Google India and, as such there are only two words spoken in English. And, they are at the very...

Food. Frisbees and, most importantly, balls. Lots and lots of balls. This commercial from Purina for its dog food uses dogs and puppies in a...

You are probably aware of The Pitch on ABC's Gruen Transfer. Each week, two agencies are given what seems like a crazy or impossible...

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