Blogs
If your product or service is so good, why is it priced so badly?
I can’t believe how many times lately that I’ve spoken to business owners who claim that their product or service is one of the best in their field. And I believe them. I have absolutely no doubt that they are right. But then when I ask them how they position their pricing, they tell me they choose to set their pricing level in the middle of the market range. Why? It doesn’t make sense.
A big graphic on the Business Behind Facebook
In the online world, it seems there is not much demand for large graphics of this nature, despite their effectiveness at explaining an often complex message or set of principles. (We know this because we measure traffic with the obsessive zeal of a quantity surveyor on speed.) However, when we received a polite invitation from OnlineSchools.org to post a big graphic on the rise of Facebook, we couldn’t resist.
Is Botox ruining the way we communicate?
Somewhere along the line it has become unappealing to let others see our emotions. More and more we rely on highly impersonal means – text messaging, social media and emails – to keep in touch but also to convey confidential information, conduct negotiations and build relationships. More and more we are talking at everyone but not really connecting with anyone.
I couldn’t give a damn whether Abbott is a misogynistic, churchy freak. But if we lose the NBN, I’m moving to Iceland.
Five minutes of overheard conversation in any Australian watering hole or bus-shelter this week will tell you that Tony Abbott is a misogynistic mad monk and that Julia Gillard is a political assassin controlled by faceless apparatchik of the union movement. But are these the factors that will steer Australia in a direction that will create an economically secure and culturally harmonious nation for decades to come?
When was the last time an Australian leader spoke to you like this?
Among the belly-flopping corgis, astonishing Indian Pole Gymnastics and Justin Bieber clips that rise to the top of YouTube’s most watched clips on any given day, it’s rare to find something of substance. That’s why it’s forever reassuring to witness the rise of an opinion that is not built on a sound-bite or caters to the common view.
The treatment of innovation is a national disgrace (why I took my invention overseas)
In 2009, inventor Don Morgan was a finalist in Anthill’s Smart 100 competition. However, as he recounts in this passionate plea for change, his quest for grant funding at home has forced him to take his innovation elsewhere.
WANTED: Big thinking entrepreneur for documentary film. Must travel.
Yesterday, we received the following ‘pitch’ through our editorial ideas submission form: “We are looking for a charismatic solo entrepreneur (or aspiring entrepreneur) to take part in an innovative documentary film project… available to travel overseas for up to two weeks sometime in the next couple of months.” Sounds like fun.
Busting the 7th Myth of Commercialisation Australia: It’s not about the money!
Both good and ill sentiments have been shared about Commercialisation Australia since its launch in early 2010. Recently, Adrian Spencer pinpointed six myths about CA. But are we overlooking the benefits of the competitive process by dwelling on the shortcomings? Andrew Weller thinks so. Here, he argues that the point of CA isn’t merely to fund good ideas but to encourage strong business models that withstand the rigours of competition.
Do Annual Performance Reviews do more harm than good?
For thousands of corporations and businesses across Australia, it’s that time of year again. Managers are gearing up for a task which often provokes feelings of dread. Employees are preparing themselves for something frequently described as “loathsome”.
The only interesting thing you’ll read about the election this week
It’s been an election dull enough to bore even the most Machiavellian of political pundits. With nothing much ado on the frontlines, the only option left for those in the commentary box is to… well… comment on the commentators. Fortunately, in the era of digital media, analysis has never been more interesting.
