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Trust, camaraderie and ‘donut time’ – the keys to sales success when remote working...

There are real trade-offs in going remote - almost all of which revolve around the simple fact that team members are not in the room.

The innovative social strategy that achieved 43x ROAS for West Elm – and won...

As COVID-19 continues to impact businesses around the world, brands are looking for advertising strategies that are cost-effective and generate much-needed revenue.

A digital presence is more important than ever: How to get your business online...

For business owners, the stakes are particularly high as the Australian business community battles through some of the toughest economic conditions since the Global Financial Crisis.

Small business cash flow: What you need to consider in the age of COVID-19

With businesses facing immense obstacles and having to strategise quickly in the face of short- and long-term impacts of COVID-19, ensuring that your cash flow continues has never been more important.

Australian SMEs need more immediate help to survive COVID-19, here are the top two...

Regardless of government incentives, not many businesses will be committing to capital expenditure during this time. There are measures to be implemented that will safeguard the livelihood of Australian small businesses.
MAPPEN Team

How edtech solution MAPPEN is stepping up to help schools through COVID-19 closures

Schools have already begun the shift to distance-education, which uses technology to ensure that learning remains teacher-directed and follows the mandated curriculum and lesson plans in place at each school, with the support of solutions like MAPPEN.

The threats being faced by the world economy in 2020 [SPONSORED]

We got into 2020 with our hearts in our mouths because no one wants to go through an economic recession. Especially those who were around during the last one.

Experience required: How to get your foot in the door when entering a new...

If you’re worried about your lack of experience, continue reading to find out how to get your foot in the door and achieve the seemingly impossible first step towards your new career.

Get used to video: it’s here to stay, and it’s about to get a...

Vudoo has spent a little over two years refining, tweaking, updating and pioneering interactive video—ushering in next-generation video engagement that has applications in marketing, HR, education, e-commerce and more.

Here are 8 crisis communications tips on how to survive the quarantine economy

The scope and speed of Corona-related impacts are staggering, requiring dramatic business adaption and presenting an existential threat to many organisations.

Here are 5 great tips on how to build business resilience in a climate...

It’s also critical to understand that contracting in fear is the worst response a leader can have to an economic crisis. In order to build business resilience, it’s time to push hard and get aggressive with your marketing spend.

Stay connected, even from a distance: 6 tools to help strengthen your business’ online...

An online presence can help you to continue operating and maintain communication with your customers, helping you to manage their expectations and assist them through these uncertain times.

5 great tips on how to effectively work from home during the COVID-19 pandemic

With a growing number of employees being encouraged or directed to work from home (WFH) during the coronavirus pandemic, the largest work-from-home experiment is testing Australian businesses and employees.

3 major lessons learnt: How Airwallex China worked through the COVID-19 crisis

Airwallex’s China office was the first to be affected by COVID-19. Having witnessed the impact first hand, my co-founders and I strongly believe that social distancing is the best way to curb the spread of the virus. In China, implementing work-from-home policies was a crucial step in adhering to social distancing recommendations.

Wineries pivot to online direct-to-consumer sales as Australia goes into isolation

Working in Australia’s wine industry for more than 20 years, I’ve witnessed the resilience and passion of our producers in the face of adversity, responding to natural disasters and now a global pandemic by innovating and pivoting.

Why businesses need to evolve in the face of challenges: 4 key lessons from...

Yet however bright the future looked for CancerAid, one challenge remained - the concept of self-management via our app was new to many patients. This meant we had to make some changes or risk an unsteady future. CancerAid’s evolution from App to Coach taught us some key insights along the way.

These are the 3 most surprising responses to the COVID-19 outbreak that I have...

With the travel industry hit hardest by the Coronavirus global pandemic, we’ve seen a massive shift in the reasons for people booking with our luxury home hotel service, with further changes expected over the coming months.

Here are 4 ways we can all support the elderly through this COVID-19 pandemic

For elderly persons considering the transition into an aged care home at this time, I would strongly recommended looking at in-home care options until the pandemic passes.

Don’t let the fear stop you! Busting three common myths about small businesses

“It’s too financially unstable…”, “I don’t have any experience in running a business…” and “It’s too lonely..”, are just some of the reasons some may give for not making the leap.

Here are four key steps to empowering your business during the retail shut-down

With many millions of retailers worldwide currently in a temporary, induced shut-down as governments and authorities seek to stem the spread of coronavirus, it’s a concerning time.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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