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How businesses can learn from the challenges presented during COVID-19

During our nation’s shutdown, I’ve witnessed a few retailers surviving, others thriving, while the majority have experienced a significant downturn or have seen their revenue cease altogether.

Do you know what to do when a customer tells you ‘I can get...

You’ve delivered a flawless pitch. Overcome every objection so far and are moving in for the hard sell. You can see them signing the dotted line and becoming another satisfied customer. But then there’s a pause.

How to be innovative within your industry when you can’t find that ‘aha’ moment

Instead of trying to create something from scratch, entrepreneurs and business owners can draw inspiration from tried and tested business models to shake up their industries with impressive results.

Oh no! Is email marketing dead? Here’s why you should look towards selling your...

Rather than broadcasting the same message to all customers via email, customers could be experiencing a series of personalised interactions with your brand across a multitude of channels...

Australian businesses to lead by example in this new era for retail shopping.

The ripples from the pandemic will be felt for months and years to come, but a recovering economy, a reduced unemployment rate and growing consumer confidence are providing a very welcome glimpse of a new era of post-pandemic retail.

4 ways Australian businesses can make the most of China-Australia Free Trade Agreement (ChAFTA)

Although the China-Australia Free Trade Agreement may make your goods more affordable as a result of the elimination of tariffs, this won’t be enough to attract and retain Chinese shoppers.

The good, the bad and the ugly: here’s how automation will affect our social...

Social media automation revolves around automating repetitive and time-consuming social media tasks, allowing social media managers to work on other things that need human input and that have more direct impact on their companies’ wellbeing.

4 great funding options that are often overlooked by small businesses in Australia

It's fair to say not too many Australian SMEs keep their bank manager high on their Christmas card list. Reasonable or not, banks are often seen as not giving a fair go to the average Aussie start-up. What other options do they have?

Do you know why Australia is the perfect breeding ground for fintechs right now?

Even the Australian Government recognises the importance of the role fintechs are playing and will continue to play in our financial arena. The Treasury website states, “We want to see fintechs in Australia become a locus of creative thinking and business activity.”

3 things you should be doing right now to kickstart your digital marketing in...

For many industries, January is a slow period, where leads trickle to a halt, customers are on holidays and key stakeholders are ignoring their inboxes until February. But don’t despair - this is the perfect time to kickstart your digital marketing initiatives with some fantastic groundwork.

Watch out! Is your small business going to tank before it takes off? [SPONSORED]

Launching a business is by no means an easy task. Even the most brilliant idea has the possibility of failing if not executed properly.

Fall in love with your business again: How to make an old, existing business...

Melissa Haywood, Head of Vistaprint Australia shares some tips on how to help make your old or existing business feel like new.

Old technology and death-by-meetings: Why the Australian workforce is losing the productivity battle

Organisations of all sizes, from large multinationals to burgeoning startups, are spending boatloads of cash on solutions aimed at simplifying collaboration...

Is this one simple ritual the key to success? Branson, Mandela and Edison all...

Everyone, regardless of their career path, should journal. Whether it’s Branson’s hastily scrawled notebook memos, Oprah’s gratitude-filled memoirs or Kahlo's art-strewn diaries, journaling is the reoccurring trait many successful people share.

Why the security industry needs to embrace the modern push-to-talk technologies

An increasing number of security companies tend to abandon the ancient walkie-talkie communication solutions, replacing them with more modern communications solutions, based on digital models such as the push-to-talk (PTT) over cellular phones

7 ways Kim Kardashian has taught me how to be a better businesswoman

Kim Kardashian has been hailed as an $85 million entrepreneur after shooting to fame in 2007 in one of the most infamous sex tape...

Many businesses believe they’re ‘forward-thinking’ but are actually yet to ‘see the light’ of...

Many businesses believe they’re ‘forward-thinking’ and have escaped the ‘cave’ of analogue to ‘see the light’ of digital – but the question begs: have we even left the cave yet? Or have we only made it as far away from the wall as the fire?

As virtual reality makes its comeback, is augmented reality poised to take over?

Brands like NRMA and HSBC are finding success with virtual reality, it's catching on quite steadily now. So how will augmented reality take over the game?

Here are 7 smart tips on how to grow your tutoring business [SPONSORED]

Managing your tutoring business and boosting its progress can be a primary goal for you, but, if it’s not done right, success may take years to come.

Australian tech team helps companies worldwide switch to digital during COVID-19

Liberate learning developed software that helped businesses like Coles and NAB keep over 150,000 staff up and down the country safe while working from home or at the workplace. The people behind the technology could see the widespread benefit of the application and went a step further.

FREE BUSINESS TOOLS

Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

FREE BUSINESS TOOL

Ever considered crowdfunding? [FREE REPORT]

Liz Wald is Vice President of International for Indiegogo.com. She has been terrifically successful raising funds through the crowd model.  One of her successes...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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