OPINIONS & ADVICE
Kudos on surviving 2016! Now here’s what to expect from cyber-attacks in 2017
Major global hacks against the SWIFT international banking network and the Ukraine power grid, among others, have served as clarion calls that critical infrastructure and worldwide financial systems will continue to be targeted.
Step into the future – how to incorporate virtual reality tech into your marketing...
It offers an immersive environment for the users: and this is where everything else pales. Getting users completely immersed into your content creates a new experience, a new way of interacting with your message and brand.
How the rise of mobile disruption is giving small businesses that ‘aha’ moment
Intuit research shows that educating small business owners on the benefits of mobile and the power of the Cloud is giving back, on average, around seven working weeks of productive time per year.
Here’s how to innovate and manage R&D for a tech company on a modest...
Our R&D has allowed us to produce and maintain our competitive advantage. We’ve been able to do this by making the most of our comparatively modest R&D budget. This is what we’ve learnt from 13 years of constant innovation.
Does your business brand have a face? ‘Faceless’ companies lack competitiveness
Such ‘key people of influence’ are able to pitch ideas successfully and build the reputation of their companies. They become thought leaders and innovators, whose presence enhances an entire organisation.
Here’s how to keep your business safe and secure over the coming Christmas holidays
We get so many people who ring every year just before Christmas worried about security over the holidays. However criminals work all year round. Security is just as important in February as it is in December.
Here are 5 simple tips on how to stay alive – and actually thrive...
When you have both a niche product and a niche market it’s crucial to understand what and who your market is, so you can target your niche market properly. Don’t just look at their demographics, but understand their psychographics too.
The truth you should know about ransomware and what you can do about it
Prevention is clearly the best way forward and protecting against ransomware is very similar to other malicious computer code. The first key element is to ensure you have updated all of the software on your computer and phone.
4 common mistakes Australian exporters make which hold them back on Alibaba.com
Just as you would not treat a traditional B2B transaction like this, you should not expect this from Alibaba. You need to spend time negotiating with interested buyers, building their trust and coming to an agreement.
How to put together a great start-up pitch for the next potential investor you...
While Bill highlighted that this was an effective framework to use, he stressed that it was a guideline only and that other pitch structures can be just as effective.
Is your small business at risk of a cyber attack? What you need to...
As the digital age intensifies, our individual and organisational reliance on digital technology will increase, so too will the incentives and motivations for criminals that are equipped to take advantage of our digital adoption.
If you doubt the power a great review can have on your business, I...
This entire chain of events can be attributed to that one review done by a mum in business who did not know me. It was a genuine review from someone who wanted to help other women in business.
How Aussie SMBs can use government grants to crack into the tough Asian market
If Austrade has specifically designed a special category under this grant for marketing consultants, it shows that they understand the limitations and the challenges around breaking into an overseas market like Asia.
Australia’s tech sector poised for greatness thanks to millennial entrepreneurs
If you look back to the pre-millennial time before 1980’s, there were as many dreams and talents as now. Since then, technology, the Internet and smartphones democratised opportunities and brought them closer to those with the dream to do more, especially the youth.
Will we soon see the MBA be replaced by a Master of Fine Arts...
Today’s successful engineer should be driven by business and technical knowledge together with art. We are living in a transition time and this time calls for new models, a new management mindset and new management tools.
How to get your start-up through the first business year without suffering a debt...
The most important prerequisite for a newly founded business to take off successfully is ensuring that they always have enough assets for their everyday obligations.
Are you powering your business with open source tech? Here’s why you should
For starters, open source is inherently flexible, removing vendor lock-in and providing code which can be customised or extended to meet a particular need.
3 things you will experience when you leave your job to start and run...
Becoming an entrepreneur after being an employee my whole career was a case of aging five years in five minutes. I’m the guy walking around the street with big bags under his eyes and more grey hair than when you last saw him.
13 tips every budding entrepreneur should keep in mind to build a successful start-up
Just about everybody has a good business idea so why don’t they always happen? It is the fear of failure that stops us from following through with our ideas.
To succeed in creating a business you have to solve a common problem and...
My advice to any budding entrepreneurs out there, would be to do what you love and try to find a niche. I didn’t start CarAdvice for the financial gains, I loved cars and wanted to help people make informed decisions.
