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So, you say that you have high customer satisfaction? That’s still not good enough.

I don’t think there’s a business out there that wants to admit they have poor customer service. In fact, many avoid this reality by...

You don’t have a traffic problem, you have a conversion problem. Here’s why.

Not getting enough leads? Sales are sluggish? No one signing up to your newsletter? Driving more traffic is not the answer.

How I became a 67-year-old app developer instead of a golf-playing pensioner

When my son introduces me to his friends, he refers to me as an app developer. As a 67-year-old this is generally met with...

Did you know that just registering your business name is not enough to protect...

Is the name of your business protected? You’ll probably say 'yes' if you have a business name registration or are a registered company, but...

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