Articles
How navel oranges fetched Aussie Farmers Direct an award for marketing innovation
With prices so low, not even covering the cost of picking them, the Australian home delivery food group came up a plan to sell oranges. A lot of oranges. In fact, this campaign resulted in the sale of more than one million extra oranges than the previous year.
The first rule of business: embrace failure
The world of business, in my opinion, is complex yet basic, exciting yet exhausting. Often it presents problems and challenges that make us question our self belief and capabilities.
Get it off your chest. A forum for workplace rants (or, perhaps, raves)
WorkplaceFit is the result of the personal experiences and motivations of its founders — Donald and Fabian Mendes, an IT consultant. Both, separately, discovered in unnamed jobs that the “workplace cultures were not what we had expected, resulting in a frustrating and un-motivating working experience.”
From Sydney to Silicon Valley – NSW startups target growth through collaboration
It seems like only yesterday we were reporting on the opening of NSW Government-funded StartupHouse all the way over in nerd mecca, Silicon Valley.
Everyone hates a slow queue. Most hate a slow server even more. Online retailers need to get up to speed. Quickly.
To paraphrase an old sporting phrase about winning, speed is not everything when it comes to online shopping. It’s the only thing. The results of a survey suggest the online shopper is one in a hurry – tearing hurry, perhaps.
To earn online, go for BPO, mobile apps or open standards web development, but lay off the SEO and Flash, says Freelancer survey
When the economy gets tough, providing services over the Internet just gets better, according to a survey from Freelancer.com for the first quarter of 2012. The number of jobs listed rose from 140,000 to 170,000 in the first quarter of 2012. Some roles are star performers.
Cloud computing made easy
If you hang in the right circles, you may hear variations on the concept of cloud computing. Cloud computing also goes by the name of the cloud, hosted services, utility computing, grid computing, Software as a Service (Saas), Infrastructure as a Service (Iaas) and Platform as a Service (PaaS). With so many super-catchy titles, just what the heck is it? So glad you asked…
Cofounder dating scene hotting up as startup seeks out more partners
Cofounder Speed Date has come far in its mission to help entrepreneurs find equally passionate cofounders — a key bridge to success. But the startup — itself less than a year old — is now reaching out to more and more local partners in a bid to accelerate the process.
Are you involved in risky business? And we’re not talking about miming songs in your undies while wearing sunglasses
Tom Cruise has a lot to answer for. The least of which is that classic scene in the movie, Risky Business. As an entrepreneur, you know only too well that legal compliance can make or break a business. The legal considerations for employees and the terms of their engagement with your company has many legal considerations to consider. If you’re not adhering to these, you are indeed, running a risky business.
NICTA’s Scalify gets a $2 million jump in bid to juice up the gaming market
Outside gaming, NICTA’s technology can be used to improve the delivery of gaming and virtual environments that are increasingly being used for online learning and training. It also can be used for telemedicine programs that involve exchanging large datasets and for bandwidth-intensive data like3D scans and x-rays.
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