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These leading business women told us why Australia needs more female founders and how this can be achieved

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With International Women’s Day right on our doorstep Anthill managed to get exclusive commentary from some of Australia’s leading tech and innovation women on why it’s important that Australia increase the number of female founders… and how this can be achieved.

Sarah Moran is Co-founder and CEO of Girl Geek Academy, with a mission to teach 1 million women to get into tech and launch their own startups by 2025. Girl Geek Academy is behind Australia’s first all-female hackathon, #SheHacks, Australia’s first all-female makerfest, #SheMakes, the world’s first hackathon for girls aged five to eight, #MissMakesCode – and in 2016 hosted Australia’s first all-female Game Jam.

“We live on the internet and it touches every element of our daily lives. But only 12 per cent of women build it. If the internet is built by men, we only extend the lack of voice women have in the world. We also need an Australian internet – we need more internet companies that reflect our culture on a global scale. We can solve these problems by encouraging women to start businesses and build the internet together. At Girl Geek Academy, we support this with our #SheHacks initiative.”

Sarah Moran (credit Daniel Boud)
Sarah Moran (credit Daniel Boud)

Fleur Brown is a creative entrepreneur, writer and a champion of emerging business brands and talent. A founder of both Launch Group and leading ideas festival TEDxSydney, Fleur has spent the past two decades working within and representing some of the world’s most innovative media and entertainment brands.

“We need more founders full stop. And if more women stepped forward, that would increase our overall startup and new business pipeline and that’s great for the Australian economy.  We also need more women in positions of power and influence, and running a company is a great way to leapfrog all the delays in progressing through the corporate hierarchy.” 

Fleur Brown
Fleur Brown

Kathy Wilson works alongside the Founding team at North Queensland startup, JESI, to help drive the brand’s growth strategy and global scale. Kathy has helped JESI secure prestigious partnerships across APAC, Europe, the Middle East and the U.S. within just three years of operation.

“It’s so important that Australia increases the number of women founding and working in startups. Traditionally, women are exceptional multi taskers, strategic thinkers and good at just getting things done domestically and professionally – all fundamental traits of successful founders. Women at times are not good at self-promotion and we need to promote them more. Stories also need to be told about the journey on how they have come to be, to demonstrate to other women that irrespective of your circumstances, being a founder is about having the confidence to take a risk.”

Kathy Wilson
Kathy Wilson

Tricia Brennan and Tania King are co-founders of Studio GoGo and GoGo for Glasses, a new online retail startup. Tricia is an internationally acclaimed author, intuitive counsel and professional coach, having published four books on personal-growth. Tania has spent two-decades in the field of importing and wholesaling designer gifts and accessories. Together, Tricia and Tania are advocates for women of all ages striving to get into the startup space.

“It is important that Australia increases the number of women founders as it sets an example for females of all ages that they have the power and authority to establish enterprises that give rise to their dreams. This can be achieved by women taking an active stand for equality and freedom and being fully self-expressed.”

Trica Brennan
Trica Brennan