Tag: social media
Website website on the screen, who’s the fairest of them all (and how to...
Website schmebsite...
Global crowdsourcing marketplace DesignCrowd.com recently surveyed 300 businesses from around the world and found that 84% of respondents would be deterred from using...
Why kids know more about technology than you, and what you can do about...
Since the dawn of time, kids haven’t come with manuals. But, at some point, a parent's instinct kicks in, and we work out how...
This Melbourne promo agency is combining cool vintage styling with modern technology
With a strong background in communications and getting events and functions off the ground, Felicity Young predicted the trend of the rise in vintage...
If you’ve ever posted or viewed a video on YouTube, then this is for...
And, given that about a gadzillion videos of ....
This is a parody video from Barely Political about common complaints about the video sharing service.
I...
Is Twitter the key to growing your small business? Yes, it is, according to...
Australian tech start-up Bigcommerce, a software company that powers online retailers of all sizes, recently teamed up with Twitter to do a study into...
What’s on your mind? The reality behind every Facebook post [VIDEO]
You've probably done this yourself - looked at Facebook, seen a lot of posts about other people's lives and thought "Hmmm. Why isn't my...
Flee 9 to 5 and the framework of the book’s success [PODCAST]
PreneurCast is a marketing podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and...
Would you share your life with a stranger for 20 days? It’s an intriguing...
This is an iPhone app from the Playful Systems at MIT Media Labs.
And the app is call, not surprisingly, 20 Day Stranger.
It does what...
3 reasons your Mad Men-era Advertising is DEAD on social media! Customer focus is...
Getting your brand's pages up and running on social media networks is pretty easy to do, but filling them with good content that serves...
What are the top 5 legal risks Australian start-ups face in 2014?
Each year brings a new round of changes to the regulations governing the sphere in which small businesses operate.
The sheer number of issues can...
Twitter 101: Understanding the basics of how to use Twitter
Twitter is everywhere.
That weird little # symbol appears daily on TV and you can find that squiggly @ icon on business cards, the backs...
Why small business owners will be hit hard when Facebook organic reach becomes history
Lately, I have been experimenting with social media networks for my own marketing purposes.
Very quickly, I have had to zoom in on one particular...
How many Facebook posts are too many? Well, it’s actually a lot more than...
How many times should I post to my Facebook page each day?
This is a question we are asked all the time at my social...
Every eCommerce website owner needs to be aware of these five social media statistics
Regardless of age, economic status, and gender, most individuals who shop at eCommerce websites tend to be members of social media and networking sites.
In...
What will $500 buy you in social media advertising? Way more than you will...
With online advertising spend overtaking TV advertising spend for the first time ever, knowing your way around social media advertising has never been more...
Could this be the dumbest online strategy of them all? [VIDEO]
Two weeks ago, I ran a short survey.
I polled over 200 people interested in my upcoming online marketing masterclass and asked, 'What is your...
And for today’s business magic trick, I will turn a customer into a hardworking...
In today’s connected world, brand advocacy is more vital than ever. Did you know that on average, 32 per cent of advocates recommend ten...
Top three most common mistakes made on LinkedIn and, what you can do to...
Every year I speak with hundreds if not thousands of people on the topic of LinkedIn and, the biggest mistake I see across most...
Will social media kill off media releases forever? That’s that goal of Coke’s PR...
There are lots of interesting services that provide social distribution and the inclusion of interesting content into media releases. PitchEngine is one that springs...
How to build a powerful online community for the benefit of your business.
First, of all I would like to note that there is a really big difference between audience and community. An audience is one-way. Not...
