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What is an explainer video and why does your business need one? [VIDEO]

The age of the explainer video has levelled the playing field, allowing SMEs with a little creativity to grab the attention of millions of people – a feat that was previously only achievable with the kind of marketing budgets that only large companies could afford.

How I generated 50,000 visitors a month without spending a dollar on ads –...

Growth hackers are people who accelerate growth within a company. They have decisive ideas about growth, virality and the success of a product or company that are needed to bring the company to the front and center of the public.

Are you on the cloud? Here are 5 benefits of cloud computing for small...

When everyone has access to the same information, something profound happens: systems become unified, and processes become streamlined. You can then start to roll out standard processes across your organisation.

Brisbane’s newest home for innovation has opened its doors to up to 200 start-ups

More than 200 start-ups will be based at The Capital, with many more businesses to be supported through events and industry programs that will run out of the facility.

Young Aussies might have taken off more byte than they can chew, says new...

The survey of 1,000 Australians, commissioned by Australian document productivity start-up Nitro, found nearly nine in ten (87 per cent) 18-25 year olds had recently faced a digital roadblock, such as forgetting a password or losing a digital document—nearly double that of respondents over 55 years old (55 per cent) and well above the national average (67 per cent), raising concerns about the efficiency and focus of the future workforce.

Older workers are actually better at tech than millennials – new Dropbox study

The idea that older workers struggle more than their younger colleagues with technology has been debunked by a comprehensive new survey by Dropbox.

Work is where the smartphone is: Why Aussie small business owners are embracing working...

Aussie SME owners are collectively working on the road for more than 15 million hours per week in a bid to to boost productivity & improve work/life balance

Huge growth on a small budget: Creative start-ups can make it big in less...

Many start-ups today are moving away from traditional marketing towards growth hacking. A trend that was adopted way back by marketers and innovators in the...

This is what governments and corporates can (and really should) learn from start-ups

Governments and corporates are increasingly being challenged by smaller, more agile start-ups, who are able to rapidly innovate and disrupt their industries

5 new financial year resolutions every small business should make and stick to

If you’re like most small business owners, you’ll have just powered through the dreaded end of financial year - filing tax returns, business activity...

How Dropbox followed the Lean Startup to get 4 million users [VIDEO]

The founder of Dropbox, Drew Houston had an idea. But, once he discovered Eric Ries's Lean Startup blog, he put these lean ideas into action. What...

Invoice2go scores $35 million and founder Chris Strode gives exclusive Q&A

Invoice2go has secured a whopping $35 million in funding from Accel Partners and Ribbit Capital. The interest from Accel Partners puts Invoice2go, an invoice...

Are you getting the MVP right?

Since the emergence of the Lean Startup, the Minimum Viable Product or MVP has been one of the most widely spread notions in startup...

This Melbourne-based file-sharing service is giving Google Drive and Dropbox a run for their...

Sixty Digits, a small Melbourne-based business has created a file-sharing service more than three times faster than the big boys of file sharing: the...

2011 end of the year awards [PODCAST]

PreneurCast is a business podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and...

Looking for ways to improve your efficiency? Try these tools [PODCAST]

PreneurCast is a marketing + business podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet...

Bank creates a secure digital safety locker in the cloud!

A Commonwealth Bank survey came up with an interesting number – 2.2 hours. This is the average time each Australian spent in searching for receipts and supporting documentation for their tax returns. The number adds up to a huge 1,800 “lost” years for the nation.

Cloud computing is cool… until you’re caught with your pants down

Just how do you guarantee your security, whatever you deem it to be, when you are “in the cloud”? Well, unlike actually being in a plane and in the clouds, security and safety is up to you. A seat belt, a sick bag and the foetal position won’t help you. If you want it secure, secure it yourself.

Australian crowdsourcing outfit 99Designs picks up Webby and celebrates with song

99Designs' achievements have scored it the Best Web Service & Application gong in the Webby People’s Voice Awards, beating international crowdsourcing heavy-weights Dropbox and Tumblr. When entering, 99Design founder Mark Harbottle promised his Twitter followers that should his company win an award he would thank fans of the company in song. The following clip is the fulfilment of that promise.
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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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