Anthill Magazine

Home Anthill Magazine Page 57
What is Anthill Magazine? It's a fun and experimental (ooher!) source of news, views and opinions for Australian business builders. Sign up to stay at the coal-face of innovation and entrepreneurship.
Are you trying to be everything to everyone? - BrandQuest

Are you trying to be everything to everyone?

Segmentation allows your company to ‘tailor your offer’ in order to become differentiated, more meaningful and highly relevant to a discreet section (or sections) of the total market.

How to build a YouTube empire, with Jim Stewart [ACADEMY COURSE]

Here’s a startling fact.

YouTube is now the world’s second biggest search engine, with over three billion videos viewed daily and 48 hours of video content uploaded… every minute! What are you doing to make your claim in the video marketing multiverse?
[notice]LEARN MORE[/notice] [notice]SIGN UP NOW[/notice]

The value of infographics in marketing and which style you should use for your...

Infographics are a nifty tool used by digital marketers to help share content, while increasing reader engagement. What was once a powerful tool has become essential to any marketing strategy...
customer testimonial, testimonial video, video marketing, video, testimonial

Looking to share your customer stories? Here’s how to create a great customer testimonial...

Testimonials are “earned” admirations from customers based on their use of a service or product from a particular brand. You have probably seen text-only testimonials on official company websites of different brands.

Here are six powerful benefits that CRM automation can unlock for your business

Preparing for growth requires a combination of strategies deliberately pushing a company towards new achievements. CRM automation is one strategy that keeps showing up wherever remarkable growth is taking place.

Australia’s ranking as a ‘networked’ nation is on the slide, according to World Economic...

According to the World Economic Forum, Australia is slipping as a 'networked' nation. The organisation's annual survey of 133 nations for its Global Information Technology Report (2009–2010) ranked Australia as the world's 16th most 'networked', falling from its 14th place held over the past two years.

Top 100 Coolest Companies in Australia 2015

The countdown to the Cools has begun. From the hundreds of applications we received this year, this impressive posse has been selected as our Top...

Why Australian businesses should look to offshoring as a way to boost innovation

Business Process Outsourcing (BPO) is one approach Australian companies can take to assist in freeing up fiscal and human capital. At a minimum, businesses can save up to 60 per cent on current contact centre costs, which can then be reinvested back into the core business and enable a shift towards high value tasks.

Aussie businesses need to embrace hybrid working in the 4th Industrial Revolution

According to a study by Slack, 1 in 2 workers would quit their jobs if employers provided no hybrid work offerings and forced full-time office work on them.

Opportunity and timing the entrepreneurial key for Australian green energy leadership

It is no secret that Australia is extremely fortunate to be located among the greatest renewable energy resources on the planet with its unique combination of solar, wind, tidal and geothermal energy.

Bringing the smarts to Australia’s catalogue industry amidst the COVID 19 pandemic

For brands and businesses of all sizes, one of the most conventional marketing staples is the print catalogue. Unfortunately for this quaint relic from a bygone era, COVID-19 has accelerated the rise of eCommerce in Australia and shifted consumer habits, moving people even further away from a tactile reading experience onto a screen-based, digital experience

Somebody pinch me! One new startup is bringing free stuff right to your door

Who doesn't love free stuff? You know, no money exchanged goodies that magically appear in the post. Somebody pinch me! Well, it would some that one new Aussie startup is doing just that. PINCHme has officially launched and it’s bringing freebies to homes all over the country.

Putting the IP in your IPO

In the rollercoaster ride of potentially lucrative, but often disappointing, technology IPOs and private equity investments, a well-managed intellectual property portfolio could be your...

Meet ZSA ZSA Property, Anthill 2014 Cool Company Award WINNER [New Business]

In 2012, Danielle Geagea saw a gap in the market to bring style to real estate and provide a fresh experience for the consumer in the urban marketplace. Bada-bing! ZSA ZSA Property was born the following year. Now, the company aims to provide a better real estate experience for the consumer, provide options for the urban market and challenge the industry status quo.

What exactly is Strategic Workforce Planning (SWP) and how can it help your business?

Strategic Workforce Planning (SWP) is the most misused and least understood business phrases out there. Ask five different people what SWP is to them and you will end up with seven different answers.
payroll

1 in 3 organisations admit they miss errors in employee payslips – with underpayments...

With concern about employee underpayments at an all-time high, new data reveals that more than a third (36 per cent) of Australian organisations are not confident that they have identified and corrected all payslip errors.

Why businesses need to apply child’s play

How many times over the past week have you read, seen or heard the words “The Great Resignation”?  Employee engagement is at an all time low, people are tired and people are walking out. 

Straight outta Anthill: Australia’s Coolest Companies 2015

Blamey Saunders Hears walked away with the title of Anthill's "Coolest Company 2015" at the 10th annual Cool Company Awards on Thursday night. The company,  which specialises...

Half of Australia’s small businesses consider throwing in the towel, but resilience keeps them...

New research released by accounting software provider Reckon reveals that resilience can make or break a business, with high resilience doubling the success of small business owners.
Business strategies for surviving and thriving throughout the pandemic and beyond

Business strategies for surviving and thriving throughout the pandemic and beyond

Answer any and all questions relating to the impact of the pandemic on your team’s job certainty and role requirements.
Subscribe to the Newsletter Over 30K subscribers

FREE BUSINESS TOOLS

The Gaddie Pitch in three simple sentences with Antony Gaddie and...

The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

FREE BUSINESS TOOL

THE ULTIMATE CASHFLOW CHECKLIST [FREE DOWNLOAD]

Most small business owners get caught up in the minutiae of a business. They become trapped like a hamster in a wheel, spinning, spinning, spinning,...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE