Articles
Is Corridor Combat affecting your workplace?
Corridor combat: when two people who are not getting on well at work – pass each other in the corridor – each smiles at the other while muttering silently “F… you”.
Does the iPad have what it takes to save the newspaper industry? Not yet.
Does the iPad have what it takes to save the newspaper industry? That’s what Matthew da Silva asked a number of leading experts in the fields of digital media and mobile technology. As he reports, expert opinion is so far mixed – but one thing is certain: it’s up to news companies to capitalise on innovation by understanding their readers’ rapidly evolving lifestyles.
What will government limbo do to small business’ already shaky confidence?
Confidence in the federal government’s polices hit its lowest point since August 2008 in the latest Sensis Business Index quarterly survey. What will the hung Parliament resulting from the election do to that already shaky confidence? The mind boggles.
Melbourne company turns customers into audio testimonials
My Customer Testimonals interviews people chosen from a business’ clientele, and turns those interviews into audio clips and transcripts that the business can use for marketing and advertising.
Cyber-security firm takes top honors at Telstra Business Awards
A vigilant cybersecurity consultant in Sydney, a self-made-man success story out of Darwin, and a tiny but persistent teacher-recruiting outfit in suburban Adelaide are among this year’s winners of the Telstra Business Awards.
Three steps to boosting your conversion rates
Everyone understands how important conversion rates are, right? Clearly not, or businesses would be doing more to increase theirs on a weekly basis instead of running around like headless chooks promoting to every Tom, Dick and Harry they come across.
Sure, build your clientele. But old customers need love, too
A lot of work goes into securing that new job, getting to know the customer, understanding their needs, explaining your services and how you operate, etc. No business will succeed without acquiring new customers, but are you focusing enough on retaining your existing customers?
Making plants “happy” lands Geomite Biomineral second place in Anthill’s SMART 100
As the new century dawned, this inventor/innovator focused on sustainable agriculture — farming techniques that strive to work with the environment, not against it. His latest venture in that discipline — Geomite Biomineral Development — has landed him the runner-up spot on the SMART 100.
Innovation designed to assist other innovators scores top spot in Anthill’s SMART 100
Caroline Hughes transformed her frustration into a business that boasts a suite of online tools that make the R&D tax claim process more accessible and far less intimidating. For that, Hughes and her company top the charts in Anthill’s SMART 100.
Beer innovation hits the spot and gets served with third place in Anthill’s SMART 100
BeerVaults is the messiah of all adventurous beer lovers who wish to try exotic new beers but not at exorbitant prices. Its in-built reservoir with cooling carbonation technology not only maintains the temperature and freshness of beer but it also hit the spot with our maven judges.