Anthill Magazine | Articles | Funding & Finance | Startup & Entrepreneurship | Tech & Innovation | Uncategorized
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Five questions CMOs should ask in 2022
The truth is, just one of these would be enough to change how businesses and CMOs navigate their plans for the next year.
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One of a kind, not one size fits all: Customer segments and how to cater to them
No two customers are the same, though, and understanding the subtle and not-so-subtle differences that set each segment apart is what sets some retailers ahead of the pack.
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Enboarder raises US$5 million as it leverages growing demand driven by employers prioritizing employee experience
Enboarder plans to use the investment to expand its offering to become an all-encompassing employee experience platform as well as strengthen its existing employee onboarding offerings to accommodate remote and blended ways of working.
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Articles | Funding & Finance | Marketing & Media | OPINIONS & ADVICE | Tech & Innovation | Uncategorized
Everything you need to know about the financials when kicking off your startup
To start with, a Business Plan should describe what business you are in, the products or services you will sell to make money and how it will operate, including what staff you may need.
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Meet the Fazio brothers – homegrown Sydneysiders taking over the telco space
‘Our motto is to treat customers how we’d want to be treated,’ he says. ‘That means giving them the products they want, at a price that works and with service that’s unsurpassed.’
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Online boat marketplace Flotespace sees 675% growth over summer months
Transforming the waterways with its innovative online marketplace for boat and yacht rentals, the record demand over the summer period has seen the Sydney-based business report an impressive 675% growth in monthly revenue.
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Why bad checkout experiences are hurting small business – Insight from a chief at Fast
If you want to sell something – anything – online, Fast makes it easy for you to do so.
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Auto giant Hyundai injects $6.2m investment into car sharing platform Car Next Door
South Korean automotive manufacturer, Hyundai, has just announced an investment of $6.2m in car sharing platform Car Next Door, taking its total injection in the last 12 months to more than $8m – and marking what is believed to be the biggest investment from an automotive manufacturer in an Australian service mobility player.
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What is the difference between marketing funnels and customer journey maps? [INFOGRAPHIC]
It can seem as if a lot of terms related to business refer to the same things but if you dig deeper, the subtleties are necessary and important. Let’s take the marketing funnels and the customer journeys, to start with. A lot of people confuse them and think that they’re the same thing, but in…
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Australian startups and young tech companies secured over $1 billion in funding in the last quarter of 2018
During the December Quarter 2018 Australian Startups and young tech companies received $1.066B in funding. The December quarter was strong in general with a small reduction in funding from the September Q 2018
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Aussie space startup Fleet disrupts satellites, books 3 million sensors on its IoT network
Satellite Internet of Things (IoT) startup Fleet Space Technologies has announced the major success of Project Galaxy, registering a million devices to its low-cost satellite network in less than 24 hours, with an additional two million devices and counting on its waiting list.
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5 key steps you can take to make your employee mentoring more effective
Employee mentoring programs are an important aspect for companies to foster connections between junior and senior employees. Large, successful brands, such as Time Warner, General Electric, and Deloitte, run these type of programs to keep employees informed, engaged and happy.
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Melbourne artificial intelligence startup Soapbox.ai raises $550,000 funding round
Soapbox.ai, the Australian start-up provider of an Artificial Intelligence (AI) service automation platform that combines predictive search, natural language understanding and machine learning for service management, has raised $550,000 in an initial funding round.
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3 things you should be doing right now to kickstart your digital marketing in 2019
For many industries, January is a slow period, where leads trickle to a halt, customers are on holidays and key stakeholders are ignoring their inboxes until February. But don’t despair – this is the perfect time to kickstart your digital marketing initiatives with some fantastic groundwork.
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WeWork forms world-first partnership with disruptive Aussie edtech startup Zambesi
Described as the Airbnb of education, Zambesi disrupts traditional education with a marketplace model that enables high-profile business leaders to create and lead their own accelerated face-to-face training programs whilst retaining their IP.
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HR tech startup GO1.com has secured its Series A funding round led by SEEK
SEEK has had a long-term relationship with GO1.com – both as a customer and more recently inking an Australian-first partnership for the benefit of job seekers.
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Maven Judges – SMART100 2018
They are mavens in their field and have created remarkable businesses of their own! They are the judges who busily shared their combined wisdom to help us rank this year’s top SMART100 innovations. Winners to be announced on 28 Aug at Shin-dig in Melbourne, grab your tickets here: https://events.humanitix.com.au/better-than-sliced-bread-how-to-amplify-your-innovation-smart100-awards They are the…. SMART100 2018 Maven Judges…
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Fintech start-up Credit Clear closes an oversubscribed $8.5 million Series A raise, IPO planned within the next 12 months
The raise was led by Bell Potter, one of Australia’s largest full-service stockbrokers. The raise was focused on dramatically accelerating Credit Clears’ technology and product functionality to scale its impact and to expand its disruptive payment technology in to the United States.
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Startup social app Sweep aims to immerse millennials in a new world with geo-location, messaging and augmented reality [VIDEO]
Sweep, a new social app has recently launched, unveiling Geochats as one of its initial hero features. Aimed primarily at millennials and digital natives, Sweep creates a new way for people and businesses to connect with each other. Whether you are at a large-scale event, waiting for a train or hanging out with friends at a bar; Sweep provides a…
![What is the difference between marketing funnels and customer journey maps? [INFOGRAPHIC]](https://anthillonline.com/wp-content/uploads/2019/04/marketing-funnel.jpg)
![Startup social app Sweep aims to immerse millennials in a new world with geo-location, messaging and augmented reality [VIDEO]](https://anthillonline.com/wp-content/uploads/2018/01/Mez.png)
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