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This is the key marketing tool that shrewd companies are focusing on in 2017

And when the move towards data-driven marketing is inexorable, it’s those who have hesitated to leverage data-driven practices that are getting left behind.

Don’t trip! 8 start-up mistakes every entrepreneur should watch out for

After reviewing over 9,000 business pitches in the 10 years and investing in more than 50 companies, VC Andrey Shirben shares 8 common entrepreneur mistakes

Three in five Aussies don’t feel good at work and this start-up is out...

Work-life solutions provider, SeventeenHundred has launched its interactive, online platform, The Work & Life Hub to help Aussies improve work-life balance

Is your start-up looking to raise $500,000 to $2 million? This VC fund is...

Unique data-driven VC fund Follow[the]Seed will offer $50 million in second-stage funding to Australian start-ups seeking to raise $500,000 to $2 million

How this Melbourne tech start-up is preparing itself to work with IBM

Melbourne based start-up Localz recently became the first Australian company to be selected to join IBM’s exclusive IBM Global Entrepreneur Program for IT start-ups,...

I’ve heard this internet thingy might be the next big thing! Check out this...

I love this video. I love the hair. I love the clothes and, I love the forward thinking that is shows. It's 1981 (were you even...

This is the ramp your start-up needs to launch into success. Rev up your...

Do you run a tech start-up that just needs that one extra push of cash to get it rolling into entrepreneurial success? Then rampersand...

IBM’s SmartCamp beckons for startups building ‘smarter planet’

Last year, Australia’s QuintessenceLabs – an information security startup using advanced quantum physics – went all the way in IBM’s Global Entrepreneur Program, becoming one of only eight early-stage companies to make the cut.

Nine of the world’s top 10 brands are crowdsourcing. So umm… what are you...

At Interbrand, there are 3 factors considered in assessing brand value. The first is the brand’s financial performance. The second is its influence on...

Online marketing: Easier with MailChimp integration, and affordable

The year-old U.S. startup, has focused on providing an intelligent dashboard service for small businesses that don’t have the financial resources for expensive software, or the time to analyse online marketing campaigns. Its advisor, especially for the Australian market, is our own James Tuckerman, Anthill’s publisher.

What are technology trends can we expect in 2012? (Enterprise tablets, apps, low-energy servers...

For years, companies – and tech enthusiasts, no less – have leaned on Gartner to navigate the rapidly changing world of technology, and be...

Obama launches Startup America initiative: Should Australia follow suit?

Despite acknowledging there’s no way to predict its success, venture capitalists are “feeling good” about new White House initiative Startup America, according to the Wall Street Journal. So, when can we expect the launch of 'Startup Australia'?

TEENtrepreneurs need to build business ideas that ignite their imagination

Although much can be learnt from failed companies, most teenage entrepreneurs are just starting out, and it can be demoralising to have your very first company fizzle. That is why it is very important that you try to start a business that intrigues you or is in a rapidly changing industry. Here, 18-year-old Aonghus Stevens offers some advice to fellow under-20 business builders and aspiring teenpreneurs.

Cyber-security firm takes top honors at Telstra Business Awards

A vigilant cybersecurity consultant in Sydney, a self-made-man success story out of Darwin, and a tiny but persistent teacher-recruiting outfit in suburban Adelaide are among this year's winners of the Telstra Business Awards.

Attracting a brains trust to your business

When you think of Board of Directors/Advisors, you might picture a multinational corporation or an optimistic entrepreneur surrounded by neurotic investors. But, as Karen Jenkins argues, a good Board can be your greatest asset.

A Smarter Planet: The Next Leadership Agenda

As the world wakes up to the danger and promise of global integration, Australia's business and political leaders have a choice. Will we content ourselves with surviving the storm, or will we use this opportunity to change the game by infusing intelligence into the systems that support our economy and our society?

Why big companies are morons

Why is it that the endless opportunities available to large Australian companies - through their vast resources and global networks - are all too...

John Wolpert: Extreme Blue turns true blue

John Wolpert is best known for his work as Lab Director of IBM's incubator for technology and business concept innovation, Extreme Blue. However, his...
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HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

Plenty of recruitment agencies have tallied the numbers and found that the average dud hire will cost an organisation between $50,000 and $70,000, factoring...

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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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