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Tips on how to create a successful mobile app [PODCAST]

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PreneurCast is a marketing podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity.

Pete talks to Mark McDonald of Appster, an Australian company that specialises in Mobile App Development (with a very impressive client list). They talk about the business models behind apps, and Mark gives some tips for creating successful apps.

Mark gives tips to Pete on how to create successful apps and the business model behind it

Links:
Online:
Appster, Mark’s App Development Company – http://www.appster.com.au
Get a copy of the 7 Levers Report – http://7leversreport.com
Auphonic, online audio processing – http://auphonic.com
Asana, simple online project management – http://asana.com
Article: Avoid Visitor Abandonment – http://preneurmarketing.com/essays/4-powerful-strategies-dramatically-reduce-website-visitor-abandonment/
Article: Contests and Sweepstakes – http://preneurmarketing.com/essays/4-tips-for-using-contestssweepstakes/
Books:
The Art of Learning – Josh Waitzkin
Audible: http://preneurmarketing.com/artoflearningaudio
Amazon: http://preneurmarketing.com/artoflearningbook
Daily Rituals: Daily Rituals: How Artists Work – Mason Currey
Audible: http://preneurmarketing.com/dailyritualsaudio
Amazon: http://preneurmarketing.com/dailyritualsbook
You can try out a lot of the books we recommend in audio format with Audible:
http://audibletrial.com/preneurcast – Free trial with a free audiobook download for PreneurCast listeners

Transcript:
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