What you need to know about marketing

What you need to know about marketing [PODCAST]


Marketing podcast, PreneurCast, is for entrepreneurs, by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity.

Pete and Dom discuss Marketing Myths: things people tell you to do or that you think you should do because someone else is doing it, and why they are not necessarily right for you. More importantly, they discuss how to make sure they are right for you.

Pete and Dom discuss the truth about marketing and making sure they are right for your business

Read it now.

Creating Innovators – Tony Wagner
Outliers – Malcolm Gladwell
In the Plex – Steven Levy
Steve Jobs – Walter Isaacson
The 4-Hour Workweek – Tim Ferriss

PreneurCast Episodes:
These previous episodes are talked about in today’s show. Go back and listen, if you missed them.
Episode 037 – Preneur Hierarchy
Episode 041 – Marketers Filters

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