Tag: Walter Isaacson
What you need to know about marketing [PODCAST]
Marketing podcast, PreneurCast, is for entrepreneurs, by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business,...
The life of Steve Jobs (No Bill Gates here)
The value of this work lies in its ability to attract a completely new set of readers, when compared with other books on Jobs. Let me cite a personal experience. My nine-year-old daughter, who uses the iPad on a daily basis, was struck by the design of this graphic novel. She then proceeded to pick up and read it with fair interest. As far as I can tell she is able to appreciate Jobs’ life in her own way.
