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Recent studies, we're told, show many young women aren't checking for breast cancer. We're also told women are 88% more likely to watch a video if it features a smokin' hawt guy. This video addresses the first observation by employing the second. Rethinkbreastcancer.com, a health-advocacy site and the source of these two observations, put them together to create a visual presentation that's straightforward, informative and hilarious.

According to the 2011 edition of the Country Brand Index, Australia is the fifth most powerful country brand in the world, following Canada, Switzerland, New Zealand and Japan and ranking above countries such as the United States, France and Italy. The report also shows that the general opinion is that Australia is good for business, ranking 4th on the list of the countries with the best investment climate.

Zach Nelson is CEO of NetSuite. He was named one of the 10 Visionary CEOs of 2008 by InternetNews.com, after guiding the company through its 2007 IPO. He helmed it from startup to one of the world's leading cloud computing companies. So, it's not surprisingly that he should hold this view. Yes, he is biased. But is he wrong?

We've seen countless pre-teens pound eye-melting video games into submission and treat laptops and mobile phones like the devices are extensions of their bodies. So we can't be completely floored by Thomas Suarez, a seasoned iPhone app developer who's about five years away from qualifying for a driver's license.

We've decided to dedicate 10 articles to 10 essential online marketing tools -- what we use, how we use them and how they operate together. Sign up to this campaign and we will exploit you. That's our promise. But, first, let me explain.

Too often in the past, the term 'social media' has been peddled as a panacea for whatever commercial problems 'ail ya', with the zest of a spiritual healer or snake-oil salesman. Is it any wonder that 'social media' experts were so quick to adopt the descriptors 'guru' and 'evangelist'?

Over the past 10 days, Anthill has experienced more technical issues and downtime than in its entire digital history. We won't bore you with the details. Suffice to say, it was hellish. Rather than take a long-weekend to lick our wounds and recoup, it wasn't a hard decision to attempt to turn this negative into a positive, and create a compelling 'living' lesson for Anthill readers instead.

It's often said that there has never been a better time to be a young entrepreneur in Australia. We have the economic stability, a soaring...

A serial entrepreneur, Creel Price has achieved a level of business success and knowledge beyond his 36 years. He launched eight businesses by the time he left school and a further two at university. At age 25, he co-founded Blueprint Management Group with just $5,000 in capital and sold it a decade later for over $100 million.

The average Australian blogger is female, has patrolled the blogosphere for one to three years, and has purchasing habits swayed heavily by product reviews online. That's the quick takeaway from an informal survey directed by blog advertising platform provider Nuffnang Australia.

e-channel ran two sets of tests on users of the two different phones. In one, it delivered group buying deals offering discounts at grocery stores, restaurants and, health and beauty stores; in the other, it beamed information on the male-centric Australian Football League (AFL).

In the 1990s, Jordan Belfort soared to the highest financial heights, earning over $50 million a year as the notorious “Wolf of Wall Street,” and then sunk to the lowest societal lows, succumbing to a massive drug addiction and spending twenty-two months in a federal prison camp. In this Q&A interview with Alex Pirouz, he talks about the elements necessary to be successful in business, growing a company, and how to motivate sales staff to perform at their optimum level.

On Wednesday, applications will close for Anthill's 2011 30under30 awards. Given the high number of polite and cautiously curious enquiries we've received so far, about the types and volume of entries for this year's program, we decided to offer the following sneak preview.

Anthill is largely dedicated to the promotion of innovation, entrepreneurship and commercial creativity. Yet, every now and then, we see something that sits perhaps slightly outside the parameters of our usual fare. But we still must share it, for better or worse. Oh-yes. Today is one of those days.

Nikki Durkin and her 99dresses enterprise have been one of the signature stories among Australian startups over the past year. In this interview with StartCast, Durkin offers insight into how she developed her company out of a simple question on a Facebook page.

Entrepreneurs' Night Out is on in Brisbane for a round of meeting and mingling. Share a drink. Have a laugh. And most importantly, help...

It's that time of year again, when the Cannes Lions Advertising Awards shine a light on international advertising excellence. This year, eight Australian ads were chosen to enter the competition. But which of these ads do Australians think deserve the award and what makes a great ad? Firefly Millward Brown decided to look for an answer (and so did we).

IPowow, a Sydney-based interactive media company that has made its mark in international sports and entertainment, ventured down the runway this past weekend, giving viewers of the Miss USA pageant a chance to express their opinions in real time.

The past 12 months was filled with jaw-dropping, awe-inspiring watershed moments in the exciting but frustratingly fragmented world of online marketing. In 2010, did you let the future slip by or did you embrace the world's largest marketplace? Did your website under-achieve or over-deliver? Do you even have a website?

Gretha Oost has the heart of an environmentalist and the mind of a marketer. She pondered Australians' propensity to drink water from bottles when, by and large, water from their taps are perfectly safe. Her solution earned top honors in Anthill's SMART 100 for 2011.