The value of being a little bit weird when it comes to marketing. Plus, other lessons from Silicon Valley
Steve jobs transformed an ailing company into one of the largest companies in the world by putting “a thousand songs in your pocket.” Google crushed Alta vista, Netscape, Lycos and many other search engines with the simple catchphrase, “Google it!” Time to ‘get weird’ So what worked? Seth Godin claims Steve jobs was more akin…
