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This guy has raised $350,000 within just two weeks for his ‘Facebook for gamers’...

A self-described “massive gamer”, Riad Chikhani fell in love with gaming when he was about four years old, when he touched his first ever...

The history of graphics in game design [VIDEO]

This is part one of a five part series that tracks the history of graphics in video games. If you're creating a game or, just...

Oculus Rift provides a view into the future

Have you seen The Lawnmower Man? If you haven’t, don’t. It’s enough to make you laugh off the idea of virtual reality all together....

Is this for real? Invisible forces to enhance game play courtesy of Disney [VIDEO]

We've been able to control on-screen games using a variety of devices for decades. With MYO and LeapMotion, we're getting into the realm of...

Want to learn Mandarin? A Melbourne startup shows off its ‘Mad’ language learning approach...

As a native English speaker, Matthew Ho was once frustrated by his attempts to learn Mandarin. This week, he's in Beijing showing off just how fun and addictive the language can be. Ho and his startup, Native Tongue, have been promoting Mandarin Madness, an educational gaming application, at TechCrunch Disrupt Beijing.

Aileen Bautista, 2011 Anthill 30under30 Honourable Mention

Aileen Bautista is the founder and CEO of DinoRoar Interactive, which creates games for mobile phones and social media. Founded in 2010, the company recently nailed down seed money from the NSW government that will allow it to roar even louder in 2011-12.

Brain-melting 3-D event ignites Australian tour for computer gaming company Alienware

On 7 July, a select crowd of gamers and electronics/computing media types gathered at an undisclosed location in South Melbourne. After some schmoozing and libations, they were guided to a projection room and told to stand near a back wall. Then the lights went down. Then the thing you see in the video below happened.

What your business can learn from computer games

I've been trying to work up a new equation. Could it be that business models that demand a certain (albeit tiny) amount of exertion from the customer, in return for a proportionate (or slightly greater) and guaranteed reward, are more likely to build brand loyalty than those which provide a solution that's seemingly effortless to achieve?

Solving the puzzle of Google’s social networking strategy

Google’s acquisition of SocialDeck at the end of August made it the 11th social media-related company Google has snapped up so far this year – five of them in August alone. The buying spree raises questions as to where the company is heading with its much-anticipated play in social networking. What Google needs, and what is not yet evident, is a coherent strategy for social networking that pulls together the disjointed pieces of its growing social media portfolio.

Ready for your close-up? Why PR is all about great storytelling

Public Relations is the art of relevant storytelling for corporations and individuals. It’s about finding your story and communicating your story to create allure and desire around your brand. Most importantly, it’s about effective, infectious communication which generates positive results.

Microsoft previews Wii killer gaming tech

This is what Microsoft is working on for the next evolution in gaming. Project Natal, as it's being called, was unveiled back at the start of June at the E3 gaming conference. It features controller-free, full-body gaming. If it works half as well as this video, Sony and Nintendo will be scrambling.
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How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT



New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...