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Target’s ‘rip-off’ advertisement meets the original
Unless you've been living with your head under a doona over the last month and a half, you will have seen one of Target's many advertisements featuring kids and other happy customers swimming through their bed-linen, apparently in the throes of some pretty exciting dream-action.
How business clusters will ensure a strong and collaborative future for the Australian cleantech...
Technological progress is getting exponential. From computing power to our understanding of genetics, change is occurring now more quickly than ever before....
Why you should fail often, in order to succeed sooner [VIDEO]
What do shopping trolleys, Free Willy and the mouse for the Apple Mac have in common? Well, it's the stunning design process that IDEO used to design these, well sort of, every day items. Some people may have a need for an every day killer whale.
What does the farmer say? A parody with a point and some mighty fine...
Farmer Derek Klingenberg took to YouTube in 2008, offering up parody videos with a farming theme.
His latest video, a parody of 'What does the...
Oracle’s Larry Ellison rains on the ‘cloud’
As founder of Oracle, one of the pre-internet powerhouse technology companies, you might expect Larry Ellison to be cynical of all this talk about cloud computing. He is.
Top three mistakes entrepreneurs make when they first talk to investors – an interview...
Shawn Livermore, CEO of Ziptask, is confident that his companies’ simple mobile product is what will make all the difference.
In this video, Livermore...
Do you really need a cofounder or can you go it alone? [VIDEO]
Some of the most successful startups and tech companies have have two founders - Steve Jobs and Steve Wozniak (Apple), Larry Page and Serge...
Hello, you’ve reached Pranksters Ltd. Press one. Thank you. Please hold. Hello, you’ve reached...
Anyone who has found themselves in please-hold hell will appreciate this video. It tells the story of a Belgian TV show that decided to pull a prank on a Brussels-based telephony company that is notorious for its crummy customer service.
We're certainly living in exponential times. Here's the proof.
Perhaps, as you reach the end of another long week, you feel that you have achieved what you needed to. Or perhaps not. Either...
Want to see how successful startups pitch to investors? Watch this [VIDEO]
In June, the finalists for The Big Pitch by Oxygen Ventures pitched their businesses to the panel of judges.
WeTeachMe and ECAL tied as winners,...
NAB’s social media strategy: Create a common enemy [But aren’t ALL banks ‘the enemy’?]
Last Friday night, NAB appeared to have one of those butt-clenching moments when a not-so-corporate tweet went out via @nab, the banking giant's Twitter account. It read: “Sooooo stressed out. Have to make a tough decision and I know I’ll probably hurt someone’s feelings! Arrggghhh.” The message was retweeted over 100 times. We all now know, it was the beginning of something far grander.
Target's 'rip-off' advertisement meets the original
Unless you've been living with your head under a doona over the last month and a half, you will have seen one of Target's many advertisements featuring kids and other happy customers swimming through their bed-linen, apparently in the throes of some pretty exciting dream-action.
What’s next for Google? Find out from Larry Page [VIDEO]
Google is now one of the internet behemoths but it began, like most businesses, as an idea.
Now, it seems that there are few areas...
Are you the world’s most typical person? Let’s consult the numbers [VIDEO]
The environmentally minded folks at National Geographic used hard numbers to describes the world's typical person. He is right-handed, makes less than $12,000 a year (ouch!) and has a cell phone, but not a bank account. Go figure.
Oracle's Larry Ellison rains on the 'cloud'
As founder of Oracle, one of the pre-internet powerhouse technology companies, you might expect Larry Ellison to be cynical of all this talk about cloud computing. He is.
Model, actress and multi-millionaire entrepreneur: Jessica Alba interview [VIDEO]
Jessica Alba's Wikipedia profile has all the in's and out's of her childhood, acting career and, details of her personal life.
Oddly, the one part...
The future of print media? Augmented-reality newspaper ad jumps off the page [VIDEO]
Who says print is dead? Commonwealth Bank tapped the talents of Sydney computer graphics company Explore Engage and put out a newspaper ad that jumps off the page. All you need is a smartphone camera loaded with a reader app.
Should you prank your customers? [VIDEO]
If you want to get the attention of potential customers, should try to scare them half to death? LG thought it would work. To promote their new range of monitors the company decided to use real scare tactics.
How observant are you? This nifty Skoda ad will give you the answer [VIDEO]
So, you think you're really observant? Do you pride yourself on being a details person?
Many entrepreneurs think exactly this but, what's interesting about this...
Here’s a video to promote an ebook about Australian entrepreneurs to sell mobile phones....
Products ranging from surfboards to fresh juice, are getting an unusual spotlight this week. Seven Australian entrepreneurs will be featured in a online book that will be unveiled as part of a launch event 28 June for Nokia's E6 and E7 smartphones. So, here's a video to promote an ebook about Australian entrepreneurs to sell mobile phones. Go figure.