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Do what you love and, you’ll never work a day in your life ...

I remember hearing this phrase when I was young: "Do what you love and, you'll never work a day in your life." It seemed quite...

Are your approval processes killing your creative product, marketing strategy and budget?

Does this sound familiar? I can assure you that you are not the first to experience a budget blow out due to an approval process that got out of hand.

The ‘Creative’ bug on LinkedIn! Time to get over it?

Does a buzzword in LinkedIn profiles describe a nation as well? Viewing nations through this prism, Spain is “specialised,” Switzerland is “analytical,” India is “effective,” Egypt is “multinational,” Brazil is “experimental,” and France and Italy are, well, “responsible.” China, curiously, is not listed in LinkedIn’s study.

Don’t always believe what you see, even if it’s on the internet [VIDEO]

If you're looking for an interesting party trick for this week's end of year parties, get yourself to a printer! This is almost like magic, but it's actually about perspective.

In the latest bout of the cola wars, Coke beats Pepsi [VIDEO]

I've lost count of the number of Coca Cola ads that have been Anthill TV worthy in 2012. Suffice to say, there's been a few. And, here's another.

Can music change your reading habits? A creative solution comes out of Cannes [VIDEO]

Each year at the Cannes Lions, a creativity competition is held, to let up-coming agency creatives to solve a problem with a creative solution. This year, two budding creatives had an idea about how to encourage the reading of books by using Spotify. Creative, fun and it just might work!

Fighting the fear of judgement. How to get back your creative mojo and change...

Remember the time that someone, be it a teacher, friend, classmate, parent or a complete random stranger, shattered your creative confidence. You were told your drawing looked nothing like a castle. Or maybe that your idea would never work. As an entrepreneur, you can face this situation often.

Dear Business Owner, Do you stifle or foster creativity among your staff?

As a business owner, being open to ideas is what separates the great from the ho-hum. Often business owners talk the talk, yet they’re quick to stifle creativity from staff members when even the simplest new idea is put forward. Go figure!

Cut through the junk! Five easy steps to a more effective direct mail campaign

With the ease and popularity of electronic marketing on the rise, there has never been a better time to take a new look at direct marketing. But to cut through the overload of promotional material, catalogues, brochures and free samples that we are bombarded with everyday, you need to get a little creative, so here are five steps to keep you on track...

What’s on your business Bucket List for 2011?

How many times have you heard people say, “I’ll wait for the economy to pick-up” or “I’m getting ready for the next big wave”? If you only had a year to improve your business and get it running like a well-oiled, profit-making machine, would you sit and wait for the optimal external factors to arise?

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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