Home Tags Communication

Tag: communication

Is speed killing our communication skills?

Why do we think that fast is better and why do we so often mistake speed for efficiency in the workplace? John Freeman, author of 'Shrinking the World', thinks it's all a bit wrong-headed. Persephone Nicholas reports.

‘Throwing the book’ at the legal profession! Part 3

In this three-part series, contributing authors Gene Stark and Jeremy Samuel ponder why law firms aren’t better at marketing themselves. This third and final instalment explores the power of simplicity in communicating a message.

Do you suffer from Information Overload Syndrome?

If so, you could soon suffer the fate of little Billy.

Get the message

Do you like receiving marketing via text message? I don’t. When my BlackBerry rings like a bicycle bell, I get a warm feeling inside...

We’re not the only media outlet to make mistakes

If you're going to mount a moral crusade, make sure that you get your facts straight first...

We're not the only media outlet to make mistakes

If you're going to mount a moral crusade, make sure that you get your facts straight first...

The key to success: authentic self-expression

Here's a question for all network marketers: How big can your business grow and how successful can you be if people do not listen...

Wasted Opportunity With 'Don't Reply'

Take every chance to hear from your customers. Don't waste a single one. If they bother to hit reply and type something out, you should read it. If you're product or service doesn't have the margin to allow for listening to your customers when they want to talk to you, then you're in trouble.

Wasted Opportunity With ‘Don’t Reply’

Take every chance to hear from your customers. Don't waste a single one. If they bother to hit reply and type something out, you should read it. If you're product or service doesn't have the margin to allow for listening to your customers when they want to talk to you, then you're in trouble.

Marketing: First-mover advantage – or is it?

Being the first mover can offer some advantages but does it determine a company's success?

Marketing: The media interview

Don't be caught unprepared if a journalist calls your office requesting an interview. Preparation is the difference between good publicity and bad publicity. Here are some simple things you can do to maximise the outcomes of a media interview.

Challenging the academics

Here's the ugly truth the multi-million dollar management training and development industry doesn't want you to hear: Australia's businesses are being hoodwinked by academics.

Communication breakdown

Today, as I walk around the University campus everything is just as it should be. Students going to classes, tweed clad academics carrying laptops and books and above all I go unnoticed in my casual attire. Yesterday on the other hand was a different story...

Wireless Nation

Internet junkies are shedding their umbilical cables and roaming the streets. The nation is going wireless, heralding a revolution more profound than the birth...
Subscribe to the Newsletter Over 30K subscribers

FREE BUSINESS TOOLS

Five essential ingredients for a humming homepage with James Tuckerman [FREE...

Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

FREE BUSINESS TOOL

How to price your product or service in 8 steps with...

The world is littered with products that do little more than cover their cost, and underpaid service industry professionals. But there are some entrepreneurs who set their own prices and receive what they ask with apparent ease. Steve Major teaches you how to become one of these entrepreneurs in this 8-step infographic.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE