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Is there anything you can’t build with Lego? How a QR code made of Lego doubled sales [VIDEO]
A QR code built in Lego. I like it already. But the QR code itself is a suggestion of something that could be built. Plus, the code takes you directly to an online store where you can by the bricks. Really, what’s not to like about this genius advertising campaign.
Six easy ways to improve your website and make your customers happy at the same time
Your company website is another member of your sales team. If promoted correctly, thousands of potential and existing clients will view it regularly. Sounds simple? Maybe. A professional marketer will help you maximise this advantage.
Before you launch that awesome iPhone app, make sure you’ve understood your legal obligations and responsibilities
So, you have a great a great idea for an iPhone application. All you want to do then is get on with it and ace your rivals. Not that fast. You might be better off thinking through the entire gamut of consequences — most of all the legal ones that could haunt you for years.
Viral Marketing 101 just changed. Check out lessons from ‘The Hunger Games’
What was the last thing you did before booking your movie tickets? One in five logged on to Facebook and checked out what their close friends said about the movie, and an even higher 38% found other ways to do the same, suggesting a clear shift in the dynamics of viral marketing.
Is Facebook the Internet version of crack? Perhaps for some.
The researchers concluded that women, younger users and “anxious and social insecure” people could be at higher risk of Facebook addiction than other people. Correspondingly, ambitious and more organized people might be at lower risk.
Is this the most brilliant publicity stunt ever? [VIDEO]
It’s a tough economy out there. Not the actual economy silly, the attention economy. Well, for all you bored and disenfranchised folks who’ve seen it all; here’s an advertising campaign that takes ‘attention-grabbing’ to the next level. With an emphasis on the grabbing. And the attention.
Million dollar business secrets: Lessons from The Voice
Think that a reality show has nothing to do with business? Think again. I don’t know about you, but I’m hooked on The Voice. With other talent’ programmes delivering pretty much the same old format, The Voice has a positive new take that’s proving a ratings winner for the networks.
Six hard questions that will make you find direction in life
Without having clearly-defined goals, the chances of living the life you deserve are not in your favour. Do some serious navel gazing and then, you need to ask yourself a few powerful questions. What are the chances of achieving your goals if you have not set them?
Want to turn your secret skills into a brand?
Do you want to turn your existing skills, talents and experience into a profitable business? This event will show you how. Learn the Five Step Sequence to becoming a Key Person of Influence and become a highly valued (and did we mention HIGHLY PAID) person in your industry.
Why a 404 error message is like a Starbucks employee without pants [VIDEO]
It’s just something that you don’t want to see. While the 404 message, and its cousins, are a part of the system that makes the internet the magnificent thing that it is, it does mean something is wrong. Suddenly, your happy online experience is broken.
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Nominate your innovation for the SMART 100
Do you have an innovation worthy of recognition. Anthill’s ‘SMART 100′ Index was developed to identify and rank Australia’s 100 most innovative products, proving to be one of the largest surveys of its kind in Australia.
More>>Cool Company Awards (2011)
The inaugural Cool Company Awards were launched in February 2006 as a way for Anthill Magazine to publicly acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change.
More>>30under30 Awards (2011) — Applications deadline extended!
30under30 was launched in early 2008 to encourage and promote entrepreneurship among young Australians. 30under30 provides recognition to 30 entrepreneurs under the age of 30.
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