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‘Australia Rising’ is the theme of the global brand equity game

Last year, Commonwealth Bank debuted on the BrandZ Top 100 ranking, becoming the first Australian brand to do so. This year, three more broke into the elite league – ANZ Bank, Westpac and Woolworths. Together, the four Aussie brands surged in value by a combined US$54.5 billion, reflecting Australian brands’ growing expansion into the rest of Asia.

TARGET LOCKED. This Aussie start-up has the US recruitment market in its cross hairs.

Disruptive online recruitment startup RecruitLoop has set its sights on US expansion, establishing an office in San Francisco’s famous tech-hub alongside tech giants Twitter and Yammer.

What did we search for this year? The Google Brand Zeitgeist will leave you...

There are a few surprises in the Google Brand Zeitgeist this year. For starters we were more likely to search for Gumtree than we were...

Ethical food advocates demand ACCC investigate Coles and Woolworths. Are farmers and families being...

Australian local food pioneers Food Connect and CERES Fair Food have joined with the National Farmers Federation to call on the ACCC to break up Australia's supermarket duopoly and ensure a more just, equitable and sustainable food future for Australian families.

Break up? Yes, BREAK UP! The chance for banks to do something right

Across the globe, banks are challenged to lower the interchange fees they charge on debit cards, which give consumers convenient and inexpensive access to their money. In Canada and New Zealand, the debit card interchange fee is zero. Why has EFTPOS Payments Australia Limited (EPAL), which represents the banks and big retailers and processes two billion transactions per year, announced an increase of the interchange fee? Why raise the cost of EFTPOS transactions by 10 cents for all acquirers and merchants except Woolworths and Coles?

ACCC’s decision against Metcash-Franklins deal ‘defies logic’, says IGA Chairman Mick Daly

Leon and Garry talk to the IGA National Board Chairman, Mick Daly, about the grocery industry and the Australian retail environment. In particular, he has much to say on the success of Metcash, IGA’s principal wholesaler, against competitors Woolworths and Coles, and the looming showdown with the ACCC over Metcash’s plans to acquire the Franklins supermarket chain.

There’s a lot of iTalk going on, marketing survey says

Marketing survey puts emphasis on raising awareness of a product by word of mouth and says Apple got the most positive buzz among chit-chatting Australians.

There's a lot of iTalk going on, marketing survey says

Marketing survey puts emphasis on raising awareness of a product by word of mouth and says Apple got the most positive buzz among chit-chatting Australians.

“Muuuuuuum! Woolies is stealing my market share!”

If the only way you know how to sell is to compete on price and thereby make yourself a commodity, then get out of business or get so much money behind you that you can compete on price. But either way, stop bloody complaining.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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