Tag: startup branding
Seven lessons I learned rebranding my business
Like a lot of start-ups, Traffika started life in my spare bedroom. At the time I didn’t have a lot of money (actually zero) to invest in our branding.
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The Alchemy of Negotiation with Matt Lohmeyer [FREE REPORT]
Negotiation is part and parcel of everyday life. Despite this, the idea of honing our negotiating skills doesn’t go down well with most of us. We fear that we’ll end up being manipulative, exploitative, scheming. To help us break the chains of this retrogressive mentality, we have Matt Lohmeyer. He has worked as a professional negotiator in various fields for over eight years and before that, negotiated deals with biotech pharmaceutical and chemical companies. In short, he’s an Alchemist in the Art of Negotiation.
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]
This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.
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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...
Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...
