Here are 13 customer retention nuggets to help you keep them coming back over and over again
Doors are opening, people are talking and you have a stream of customers flowing through. Now that you have a customer base it’s time to ensure keep them.
Doors are opening, people are talking and you have a stream of customers flowing through. Now that you have a customer base it’s time to ensure keep them.
Australian businesses acknowledge they must evolve to become more customer centric but are held back by fear of failure among other factors.
Yes, it’s tenuous video business link time again. But, as always, I mean it. There is one thing that every business owner, every product designer and every entrepreneur can learn from this video. And, it is this. Customers find a way to solve their problem. If you’re product or service doesn’t solve a problem for…
You can’t walk down any street, catch any train, tram or bus, without realising the proliferation of smart phones. Australians have always loved technology. If you can plug it in, Australians will buy one. Possibly two. We just love our tech. Recent research Roy Morgan analysed by ACMA reveals exactly how much we currently love…
We’ve all heard nuggets of business wisdom from real world geniuses like Mark Zuckerberg and the late Steve Jobs. But, could we also learn a thing or two from the hit BBC series, Sherlock Holmes? Indeed you can. Anthill has put the magnifying glass on the best (and possibly sexiest) detective in the world. 1….
These are the top six marketing mistakes that business owners make, in my opinion. 1. There is no marketing plan Do you have a plan for how you’re going to market your business over the next six months? And, can you put your hands on it when you need it? Are you failing to plan…
It’s 2014. It is time to take centre stage and make the most of your face-to-face marketing channel. There is no like right now to grow important relationships and community contacts. You probably already know that events are strong marketing tools. This is why you attend networking events, encourage your colleagues to go to conferences,…
Comic Sans. It’s the most hated font ever. Apparently, it is the second most complained about thing on Twitter, just behind Justin Beiber but, ahead of airlines! That’s a lot of hate. And, if the Internet has taught us anything, it’s that haters gotta hate. The British Dyslexia Association has found that Comic Sans is…
We’ve heard that social is about content, that content is about social. But, at the heart of hearts, everything is about relationships – with our customers, our colleagues and our mentors. In this video Ted Rubin, who used to work with Seth Godin, shares his thinking about the future of digital. He shares some great…
On Twitter, Rory Sutherland describes himself as the ‘fat bloke at Ogilvy’. In fact, he is one of the foremost, original marketing thinkers of our time. He is an interesting chap. He was considered to be the worst graduate trainee that ad agency Ogilvy & Mather had ever hired. But, after finding his stride, Sutherland…
This video may real. Or, it may not be. That’s not the point. It reminded me, that no business should assume it knows anything about its customers. That every business should seek to understand its customers, before it makes an approach. Else, well… I guess your company may also face a smack-down of humiliating proportions….
If you’ve got a spare two hours and haven’t watched the Apple presentation from the June 10 developer conference, do it. If you don’t have a spare two hours, watch the first two minutes. This two minute introduction to the presentation that follows explains, very elegantly, why Apple is different. Whether you’re a fan of…
Independent reviews are the best way for people to decide where to buy online. The problem is finding truly independent reviews that have been written by genuine customers, rather than sockpuppeting by employees or website agents. A local startup, StartHere, has developed an interesting way to not only provide discounts to customers but, to also…
Do you want to reach new markets, set up new distribution channels, piggy-back on someone else’s profile, earn endorsements and gain credibility with strategic alliances? Every business has three types of customer. Average business owners know who their first type of customers are. These customers are the persons or organisations that are likely to buy…
Want to reach new markets, set up new distribution channels, piggy-back profile, earn endorsements, gain credibility, plus more? During this 90 minute webinar, strategic alliance superstar Fiona Anson will teach you how to find, sign and profit from your first strategic alliance. COURSE HANDOUTS Kickstarter Workbook Slide Deck JOIN THE FORUM DISCUSSION Describe your ideal…
Want to reach new markets, set up new distribution channels, piggy-back profile, earn endorsements, gain credibility, plus more? During this course, Fiona Anson and Simone Novella teach you how to find, sign and profit from your first strategic alliance. This video is part four of four. WATCH PART FOUR. COURSE HANDOUTS Kickstarter Workbook Slide Deck…
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Want to reach new markets, set up new distribution channels, piggy-back profile, earn endorsements, gain credibility, plus more? During this course, Fiona Anson and Simone Novella teach you how to find, sign and profit from your first strategic alliance. This video is part three of four. WATCH PART THREE. PART ONE WHO IS YOUR THIRD…
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