Home Cool Company Awards 2016 Meet She Wear, Anthill 2016 Cool Company Awards Finalist

Meet She Wear, Anthill 2016 Cool Company Awards Finalist


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Cool Company Awards

The Cool Company Awards were launched in 2006 as a way for Anthill to acknowledge and celebrate Australian organisations that are doing things differently to bring about positive change. Cool Companies stay one step ahead of the rest. They breed leaders who are rule-makers and rule-breakers. They are trend-setters in attitude and action. Quite simply, they are … cool! More.

She Wear [Finalist, X-FACTOR]

Company: She Wear
Website: www.shewear.com.au
State: QLD
Category: X-Factor

They say that necessity is the mother of all inventions and for Stacey Head the founder of She Wear, that’s how she came up with the concept for her brand. The company came to life when Stacey stepped on a nail while doing some home renovations.

Stacey searched far and wide for a pair of safety boots made for women, however she felt that while there was a wide variety of quality brands, most were designed to fit men and there was a distinct lack of colours available. Stacey set about changing this and decided to develop a range of safety boots designed specifically for women. According to its customers, She Wear’s range of boots are stylish and functional as well as super comfortable for hard working women.

She Wear are more than just a safety product. They are a concept. They are different, they are inclusive and they believe in equality. She Wear is involved with organisations that encourage and empower women, under the mantra, “You can be whatever it is you want to be.”

n1ewfulladsafetyandfashionIts brand ethos, “designed by women, for women”, resonates strongly with its mainly female customer base.

The organisation also does its bit to look after the environment too, by minimising the use of plastic bags and and recycling packaging as much as possible. She Wear uses paper packaging for deliveries and digital invoices, rather than printing.