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The Anthill Guide to AdWords… for Amateurs AND Assassins (We go both ways)
You may have experimented with AdWords. AdWords might already be core to your strategy. Perhaps you're an online newbie with a desire to dip your toes into the AdWords estuary, with ambitions to make your big splash as a Big Kahuna on the waves of the interwebs! Whether you're a master farmer in the fields of online marketing or an AdWords apprentice, we suspect it's safe to assume one thing. You are not using Search Engine Marketing as well as you could.