Swiss company that makes diamonds out of cremation ashes is coming to...

Swiss company that makes diamonds out of cremation ashes is coming to Australia


LONITÉ, a Swiss company, is opening a branch in Sydney offering a product for Australian market to hold onto the memories of loved ones in a somewhat unusual but creative way. From the lab, this company is turning cremation ashes into synthetic diamonds for memorial rings and pendants.

The U.S. government estimates at least 15 countries have the technological capability to produce synthetic diamonds. A report by Transparency Market Research in 2014 also valued the global synthetic diamond market at $15.7 billion and predicted that this market will almost double by 2023.

Synthetic diamonds are widely used as abrasives in several major industries including mining and construction. They are also in huge demand in the highly lucrative electronics industry, making good conductors and other important components.

Synthetic diamonds have also slowly muscled their way into the jewellery industry thanks to the equally increasing socially aware consumers that have raised concerns as the sale of illicit diamonds has continually been used to finance warfare and human suffering in some diamond mining countries like the Democratic Republic of Congo for decades on end.

More and more people are being cremated

Demand for cremation in Australia is gradually creeping ahead of burials and this trend is likely to continue over the next few years. Leading social researcher Mark McCrindle was commissioned by the Australian Funeral Directors Association (AFDA) in 2014 to gain on understanding of Australian perceptions towards funerals and deliver a statistical snapshot of death in Australia and he found that two thirds of the respondents preferred cremation to burial.

With cremation, people can keep their loved ones’ ashes in one place using urns, scatter the ashes at a favourite location and now they also have the option to turn them into jewellery such as the beautiful memorial diamonds made by LONITÉ.


From cremation ashes to diamonds

Synthetic memorial diamonds are made in the lab by applying a high-temperature high-pressure (HTHP) process to carbon. This process was first used in the 1950s by American physical chemist Howard Tracy at General Electric (GE).

LONITÉ uses a similar method to turn cremation ashes into synthetic diamonds and has now become a world leader in the synthetic diamond business, specializing in memorial diamonds. The product is a bright beautiful diamond that you can cherish and carry with you anywhere. LONITÉ accepts both hair and ashes and requires at least 200 grams of ashes and 10 grams of hair for every one diamond.

“We do accept all the ashes when the family want to send all the ashes to us,” says Project Assistant of LONITÉ, Nicolas Blanc. “If there is extra carbon left over at the end of the process, it can either be cremated by us in our lab or sent back with the diamond if requested by the family.”

The ashes are sent to the LONITÉ laboratory where they are analysed and 99.99% pure carbon extracted. The carbon is then placed in the HTHP system to make the diamonds.

The diamonds are as real as the natural ones and perhaps the only difference is the provenance of the carbon. These cremation diamonds can be certified and re-verified at an independent gem institute, like the Gemmological Institute of America (GIA), the Swiss Gemmological Institute (SSEF) in Switzerland or even the Gemmological Association of Australia (GAA).

amber-cremation-diamond-unpolishedWhy people choose to turn ashes into diamonds

Due to the fact that the memorial diamond business encompasses both jewellery and funeral industries, LONITÉ has developed a customer relations strategy that pays a lot of attention to the emotional well-being of the customers during this highly emotional time for them.

“It’s much more than a diamond. We provide support, warmth, and remembrance. People come to us because they need something to keep their loved ones with them,” Jeff Gonzalo, the head of the company’s customer service division, highlights.

Because a “diamond burial” can cost just one third to one half the average amount of a traditional burial, people are now starting to opt out of the relatively more expensive traditional burial.

A LONITÉ memorial diamond makes it very easy to share the memory of a loved one with family and friends that live far apart and also eliminates worries of family members not being able to visit the graveyard or site of their loved one.

Eva Schiffer a customer from Frankfurt, Germany says, “I grew up with my grandmother and she supported me always. I needed to have something with me from her all the time. I know that she is now here again. She will continue to support me. It’s really nice. She looks young and beautiful.”

“I felt lonely when my husband was not here. I will put the diamond into a necklace. We will be always stay together,” comments Mayumi Kanagawa from Tokyo, Japan.

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  • Arojit Roy

    The initiative taken by LONITÉ is not only creative but also touchy. From beginning of the human race to till date the diamond burial is the most economic and memorial so far. I think the term jewelry is not appropriate for Synthetic memorial diamonds. Cremation ashes is the memory and last touch of someone we loved and company like LONITÉ giving us the chances to feel and stay with our loved one forever.

  • Boishakhi Das

    Diamond producing from cremation ashes is the most meaningful idea for memorial. But i think it could be bit risky in a way. Like i arrange that my creation ashes will turn into a diamond and my son will receive the diamond and save in the name of my memory. But someday what if a thief were to make off with me and sell to someone then my memory will turn into a simple synthetic diamond nothing more.

  • Irina Starova

    Thanks for the article a lot. I really liked it and found very interesting. There were some facts I did not know at all. I was pleasantly surprised that it is possible to turn one`s creation ash into a diamond. On the one hand it is very touchy and memorable thing, but on the other side it is unusual and a bit odd. Anyway I hope I have enough time to think about it and who knows maybe take this action and turn my close people or even me into a diamond after death.

  • Zahid Hassan

    LONITÉ company open new revelation for the modern world by creating new Synthetic memorial diamonds for the all kind of people. This action already have praised by the all generation people in 15 countries. I hope it will Australian people also be praised by the Synthetic memorial diamonds for it’s benefit and design.

  • Ahmed Farabi

    LONITÉ has wright to get some of my heart thanks for their wonderful creation to grow up modern people. For LONITÉ, we can use synthetic diamond for our sister, girl friend and family. I think LONITÉ is equally share with my family party. Thank you LONITÉ

  • Irene Samokhina

    I am glad that it is possible to use the service of this Lonite company in Australia as well, as I have several very close family members who live there and I find the idea of turning ash into diamond, a great memory and great beautiful thing which will remind the close people about their beloved people. My opinion is that this is the best way among all we have for now as for how to behave with the person after his or her death.