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This new product will help Aussie businesses save thousands in electricity and other utility...

The Ohm base unit is installed in proximity to meters or sub meters, and utilises industry standard connectors to monitor electricity, solar, water, steam, gas and other natural and built environment elements.

Stackla, the Australian social media start up that is taking on Lady Gaga

Stackla is at the forefront of an emerging trend, where brands and organisations are providing curated social media content to their fans, providing a more relevant & tailored social experience.

The 7 branding secrets of Lady Gaga (They’re infectuous)

She’s never attended business school, nor does she have a history of entrepreneurship. While it is easy to question her outlandish costumes, her repetitive child-like lyrics, and her over-the-top media stunts, it is hard to ignore her obvious musical talent and her ability to be at the right place at the right time with the right tune.

Lady Gaga sells the kind of porn that turns her clients on

Attracting new clients to your business can be as simple as finding out what turns them on. I’m talking about how to uncover the secret desires of your audience in order to really tickle their fancy and best excite and seduce them into becoming your clients.
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Five essential things to get right if you want to raise...

So you’ve got a brilliant idea, or maybe you’ve even started building your nascent business, but you think it might help to bring on some extra money. You try to raise the money, but wherever you go it seems there are roadblocks and challenges, and it’s difficult to know where to start. To help tackle this tricky tropic, we interviewed Bryan Vadas. He’s the founder of iPledg (Australia’s leading crowdfunding platform for creative, commercial, charitable and community projects) and Capital Exchange Australia (an education and funding platform for startups).

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Ever considered crowdfunding? [FREE REPORT]

Liz Wald is Vice President of International for Indiegogo.com. She has been terrifically successful raising funds through the crowd model.  One of her successes...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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