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Rhondalynn Korolak

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Rhondalynn Korolak is a best-selling author, lawyer, chartered accountant, master of NLP and clinical hypnotherapist. She has distilled the secrets to business success - that she learned working with some of the world’s most successful brands and produced a simple step-by-step process that you can apply to your message and your audience to close more sales and boost your bottom line. She has appeared on CNN, bNet/CBS, Channel 7 & 9, Skynews, Kochie's Business Builders and 3AW. Her books include Sales Seduction, Financial Foreplay and On The Shoulders of Giants. Rhondalynn can help you put strategies in place to grow your bottom line and ensure that your customers would never think of going elsewhere. www.imagineeringnow.com www.businest.com

Should you waste money buying likes on social media?

I have read quite a few articles and blogs lately from business coaches who advocate that you should spend money to get “likes” on your business page in Facebook and on other social media. But, is this good advice?

The 7 branding secrets of Lady Gaga (They’re infectuous)

She’s never attended business school, nor does she have a history of entrepreneurship. While it is easy to question her outlandish costumes, her repetitive child-like lyrics, and her over-the-top media stunts, it is hard to ignore her obvious musical talent and her ability to be at the right place at the right time with the right tune.

How to make $6 billion and still be bankrupt [I’m talking about the CBA]

The CBA is making a profit and yielding a handsome return on investors' funds, despite not having enough liquid assets to cover its own debt. How can this be? The answer lies in the Balance Sheet – understand it, and in the event of a downturn, you and your business will withstand the worst.

5 techniques business owners should use to stay focused

With so many distractions competing for our attention, it’s tougher than ever to stay focused on our goals. To assist you in staying on track and keeping things simple, I’ve developed the following list of five simple techniques/questions to keep things in perspective.

8 ways business owners sabotage their success (and what you can do about it)

Your “make busy” habits create the magnificent illusion that you are hard at work, simply because you feel “flat out” and your day is full of tasks. Let’s be honest, you would actually rather do anything than face the activities you know would radically accelerate your business success NOW!

Five little known ways to successfully promote an event

Promoting an event or workshop is vastly different from raising the profile of a business and thus requires a completely different strategy. Rhondalynn Korolak shares her Top 5 Tips to making your next event an overwhelming success.

Is optimism killing your business or career?

Do you regard the greatest obstacles or challenges in your life as the defining moment that shaped who you are today? Or do you choose to look at them as an excuse or reason why you have not achieved more?

Warning: Legislation to mandate more women on boards is not the answer

It seems to me that the biggest thing holding Australian businesses back right now is the “me too” syndrome. I do not consider the fact that there are not enough women on boards and in senior management positions to be merely a sexist thing. What I mean is that there is an ingrained corporate culture that says the leaders and directors want to hire others that are “like them”.

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Generating Web Traffic with Mark Middo and James Tuckerman [FREE REPORT]

Not all websites are created equal. That’s the first – and perhaps harshest – lesson when venturing into the ever evolving world of online marketing. Websites don’t draw visitors just by existing; they require love, attention and an understanding of how search engines think. In this Cheat Sheet, Anthill Magazine’s James Tuckerman and guest Mark “Middo” Middleton share their combined wisdom on generating web traffic for new and old websites.

FREE BUSINESS TOOL

The Alchemy of Negotiation with Matt Lohmeyer [FREE REPORT]

Negotiation is part and parcel of everyday life. Despite this, the idea of honing our negotiating skills doesn’t go down well with most of us. We fear that we’ll end up being manipulative, exploitative, scheming. To help us break the chains of this retrogressive mentality, we have Matt Lohmeyer. He has worked as a professional negotiator in various fields for over eight years and before that, negotiated deals with biotech pharmaceutical and chemical companies. In short, he’s an Alchemist in the Art of Negotiation.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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