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Here’s how to start and build a successful self-funded business from social media

Social media is growing as a platform, to not only reach consumers but also to build a brand’s online presence. Creative industries in particular thrive off image based social media platforms to build awareness.

Twitter 101: Understanding the basics of how to use Twitter

Twitter is everywhere. That weird little # symbol appears daily on TV and you can find that squiggly @ icon on business cards, the backs...

What does Twitter and its hashtags say about us? Plenty that is endearing

In a nutshell, the study demonstrates strength and complexity of connections among Australian users of Twitter, besides revealing “vibrant networks around issues of interest and concern to Australians that interweave across the whole physical continent.”
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How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT

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Have something to sell but hate sales people? You have a...

Phil Anderson is an ex-bodybuilder who gave up the weights to pursue a career in property investment. So, what do these two seemingly distinct career...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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