Tag: fit2buy
Fit2Buy (SMART 100)
Thinking about the lack of a working online fitting room, we reaslised that although shoppers can’t describe their body's shape/size, they actually don’t need to as the clothes in their wardrobe do that for them; people only buy and keep clothes that fit well. Fit2Buy lets shoppers compare the size/shape of items online to the items in their wardrobe; because they know the items in their wardrobe fit, if the clothes online are a similar shape and size then they will fit the shopper too.