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Why it is okay to be stupid, for at least some of the time

'Before we are old and wise, we first have to be young and stupid.' I have always loved this saying. It resonates at so many...

The good, the bad and the ugly of driving a sign written vehicle

Are you willing to let others see the real you? I was bemused as to why our daughter wouldn't take up our offer of...

What Miley Can Teach You About Online Marketing? How about world domination? No twerking...

Allow me to show you the pathway to World Domination. While I have no desire to rule the world or even the world of Fashion, I...

The seven deadly sins of business that you must avoid to be a success

In the words of Heidi Klum – in fashion one day you’re in and the next you’re out ... The same apply for businesses. One...
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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How to build a retail empire with James Webber [FREE REPORT]

Starting any new business is hard, but starting an online retail business is particularly hard. You see, this is one industry that combines technology, logistics and, of course, marketing – it’s a juggling act. To help us crack this hard nut, we sought the wisdom James Webber, CEO at Bookworld.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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