This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
Learn more about the SMART 100 >>
1. THE BEGINNING
This innovation initially came to life when…
Our apartment building needed to be painted and all our large, 100kg + pots had to be moved. No garden center or home outdoor center had any quality trolley. Cheap plastic wheels break and only took up to 30kgs. Our trolleys, like every great invention, we’re born out of necessity. Our 100kg+ pots needed to be mobile. Prototypes have perfected the size, weight, wheel size and balance. Made from composite, recycled wood. sturdy, stable, never need painting, waterproof.
2. WHAT & HOW
The purpose of this innovation is to…
…conveniently move heavy plant pots on a deck or balcony.
It does this by…
…pot plants sit on mobile plant trolleys to move about easily.
3. PURPOSE & BENEFITS
This innovation improves on what came before because…
This is a unique, quality rubber ball bearing wheels and constructed from recycled,composite,eco friendly material. No painting, no staining and no rotting.
Its various benefits to the customer/end-user include…
…making your pot plants mobile, indoor or outdoor use. Saves your back and allows you to change the look of a balcony/courtyard.
4. COMPETITIVE LANDSCAPE
In the past, this problem was solved by…
Nothing was available.
5. TARGET MARKET
It is made for…
Contemporary, high density apartments or housing, balcony, courtyard and patio areas. Makes every space re-arrangeable, mobile, easy to clean and multi purpose in seconds.
It is available for sale through…
Distribution channels. It should include bunnings, outdoor lifestyle suppliers.
Our marketing strategy is to…
Word of Mouth, Social Media, Ebay and Gumtree and direct to larger nurseries and outdoor living and garden centres.
FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
Maven Judge Vote: Smart Mobile Pot Trolley – Smart 100 2018
(Please note – The form below is for judging purposes only and is restricted to the public)
