This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
Learn more about the SMART 100 >>
1. THE BEGINNING
This innovation initially came to life when…
David Marshall, Incentives Manager at Optus, decided there had to be a better way to manage sales commissions for businesses other than in an Excel spreadsheet.
2. WHAT & HOW
The purpose of this innovation is to…
…provide businesses with the means (software) to drive a high-performance sales culture; helping organisations spend less to sell more.
It does this by…
1. Making Every Day, A Game Day: Giving salespeople transparency to track their sales performance and commission payments on any device.
2. Eliminate Hidden Costs: Giving the business tools to control and automate the end-to-end process.
3. Get Ahead, Stay Head: Analytics to make data-driven decisions.
3. PURPOSE & BENEFITS
This innovation improves on what came before because…
Sales people had little to no visibility on their performance because businesses couldn’t provide the data in a timely and accurate fashion. Calculations in spreadsheets are error-prone which could lead to thousands in overpayments. Close to 90% of spreadsheets have errors.
Its various benefits to the customer/end-user include…
The sales commission process now works faster; payments made in a timely and accurate manner. Salespeople trust the numbers; they’re motivated to sell. The business can make strategical data-driven decisions to improve overall sales performance.
4. COMPETITIVE LANDSCAPE
In the past, this problem was solved by…
Sales commissions management were in a spreadsheet, or a Business Intelligence (BI) platform with hundreds of thousands of dollars on customizations to achieve “Sales Compensation Automation.”
IBM Cognos, Oracle Incentives, CallidusCloud Incentives (now part of SAP) Xactly.

5. TARGET MARKET
It is made for…
Medium-Large businesses with a sales teams of 30+ on variable pay.
It is available for sale through…
The website as a Free Trial or Demo.
Our marketing strategy is to…
Communicate how fast we can deliver the same value (if not more) than an enterprise SaaS vendor.
FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
Maven Judge Vote: Performio – Smart 100 2018
(Please note – The form below is for judging purposes only and is restricted to the public)


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