What makes a ‘cool’ company?
According to Anthill founder and Cool Company MC James Tuckerman (aka ‘Sid Sanguine’) at the Punk themed ceremony at Inspire9 on Thursday night, “cool” companies are “remarkable” companies.
“They can be amazing, innovative, one-of-a-kind,” said Tuckerman. “They can be all those things. But what sets cool companies apart is that they are, by their very nature, worthy of being ‘remarked’ about.”
This year’s top honour was awarded to Peepable, an internet search tool that allows users to search ‘spoken word’ in video and ‘peep’ right into the content, find quotes and specific moments of interest.
The business came to life while developing new technologies to help deaf people enjoy live performances. Founders Nari Jennings and Alex French realised we are all missing out on a whole world of video content because we don’t have the tools to find what we need.
They tried to find a search engine that would enable them to liberate online video by making video as searchable and shareable as text. But when they came up… blind… they decided to do it themselves.
In the words of Peepable’s Ashford Pritchard, “We are a minnow challenging the goliath of the technology and search industries.” Watch out Google, Bing and Yahoo! This Aussie startup, called Peepable, could be about to pip you at the post.
WATCH HOW IT WENT DOWN
Photography by Beth Jennings
COOL COMPANY AWARDS 2014
By rank and alphabetical order.
| ORG NAME | RANK | CATEGORY |
| Peepable | WINNER | COOLEST COMPANY |
| atmail | WINNER | GLOBAL GROWTH |
| Branding by Air | WINNER | X FACTOR |
| BRANDOLOGY Enterprises Pty Limited | WINNER | MOBILE |
| DesignCrowd Pty Ltd | WINNER | BIG KAHUNA |
| Innie | WINNER | MICRO |
| Mozo | WINNER | NUMBER CRUSHER |
| Peepable | WINNER | INNOVATION |
| REND Tech Associates | WINNER | SOCIAL CAPITALIST |
| Socialcheck.com | WINNER | ONLINE |
| ZSA ZSA Property | WINNER | STARTUP |
| Adactin Group Pty. Ltd. | FINALIST | SOCIAL CAPITALIST |
| ANECSYS | FINALIST | GLOBAL GROWTH |
| Big Time Clothing Co | FINALIST | MICRO |
| ATech | FINALIST | ONLINE |
| carbonTRACK | FINALIST | INNOVATION |
| CoinJar | FINALIST | INNOVATION |
| Creativa Videos | FINALIST | NUMBER CRUSHER |
| Eidos | FINALIST | INNOVATION |
| Empyrean Lighting | FINALIST | GLOBAL GROWTH |
| Fast Track People | FINALIST | X FACTOR |
| GiveShop | FINALIST | SOCIAL CAPITALIST |
| GownTown | FINALIST | X FACTOR |
| Laser Measure Australia Pty Ltd | FINALIST | GLOBAL GROWTH |
| Leadbolt | FINALIST | NUMBER CRUSHER |
| League of Extraordinary Women | FINALIST | NUMBER CRUSHER |
| Lighting Matters | FINALIST | MICRO |
| locals.social | FINALIST | STARTUP |
| mycause | FINALIST | SOCIAL CAPITALIST |
| Naked Print | FINALIST | MICRO |
| Nucleus Logic | FINALIST | MOBILE |
| OneShift | FINALIST | ONLINE |
| OpenAgent | FINALIST | ONLINE |
| OrionVM | FINALIST | GLOBAL GROWTH |
| Resource Environmental Solutions (RES) | FINALIST | INNOVATION |
| Retail Savvy Group | FINALIST | BIG KAHUNA |
| Sizeable | FINALIST | ONLINE |
| Solace Creations | FINALIST | MICRO |
| TechBeach | FINALIST | NUMBER CRUSHER |
| Thankyou Group | FINALIST | SOCIAL CAPITALIST |
| URBANE.ex | FINALIST | BIG KAHUNA |
| YellowBanana | FINALIST | STARTUP |
| You Legal | FINALIST | X FACTOR |
| Yousli | FINALIST | X FACTOR |
| 3rd Watch News | HIGHLY COMMENDED | SOCIAL CAPITALIST |
| Aston Club | HIGHLY COMMENDED | INNOVATION |
| Blonde Robot Pty Ltd | HIGHLY COMMENDED | GLOBAL GROWTH |
| Body Beyond Baby | HIGHLY COMMENDED | MICRO |
| Bright Conferences Pty Ltd | HIGHLY COMMENDED | MICRO |
| Charlie’s Cookies | HIGHLY COMMENDED | X FACTOR |
| Content Marketing Cardiology | HIGHLY COMMENDED | MICRO |
| Divvy Parking | HIGHLY COMMENDED | ONLINE |
| Fizzics Education | HIGHLY COMMENDED | X FACTOR |
| Granny Flat Finder | HIGHLY COMMENDED | ONLINE |
| Hire Me Up Pty Ltd t/as Workible | HIGHLY COMMENDED | INNOVATION |
| Huxbaby | HIGHLY COMMENDED | MICRO |
| In the Click Social Enterprise | HIGHLY COMMENDED | SOCIAL CAPITALIST |
| Miss Amara | HIGHLY COMMENDED | STARTUP |
| MyMoney | HIGHLY COMMENDED | MICRO |
| PartnerUp Pty Ltd | HIGHLY COMMENDED | MICRO |
| planetp | HIGHLY COMMENDED | STARTUP |
| Punters.com.au | HIGHLY COMMENDED | ONLINE |
| Revex Solutions | HIGHLY COMMENDED | INNOVATION |
| Rooms with Style | HIGHLY COMMENDED | INNOVATION |
| Sci.Aero | HIGHLY COMMENDED | X FACTOR |
| Simply Raw Pty Ltd | HIGHLY COMMENDED | X FACTOR |
| SkinB5 Pty Ltd | HIGHLY COMMENDED | X FACTOR |
| SponsoredLinX | HIGHLY COMMENDED | ONLINE |
| Virtual Medical Office (VMORE) | HIGHLY COMMENDED | X FACTOR |
| Zwift | HIGHLY COMMENDED | ONLINE |
| Aussieweb Pty Ltd | TOP 100 | |
| Baron Consulting | TOP 100 | |
| Big Picture Group | TOP 100 | |
| ChitChat Speaks | TOP 100 | |
| DVE Business Solutions | TOP 100 | |
| KX Pilates | TOP 100 | |
| Loud & Clear | TOP 100 | |
| Maer Snowboarding | TOP 100 | |
| Marketing AroundYou | TOP 100 | |
| Media Heroes | TOP 100 | |
| NYA Communications | TOP 100 | |
| Opentop Pty Ltd | TOP 100 | |
| PriorityCPR | TOP 100 | |
| Social Town | TOP 100 | |
| Step Change Marketing | TOP 100 | |
| SWG STUDIO | TOP 100 | |
| Talk About Creative | TOP 100 | |
| WARDY IT Solutions | TOP 100 |
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