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Daily Deals: madness or mastermind marketing? A hair-raising case study

A Melbourne hairdressing salon was in dire need of a quick, low-cost marketing plan. Although the daily deals phenomenon is still new and coming of age, Jo Macdermott decided to take a punt on the online discount model as a quick way to boost sales. As she reveals here, the final results surprised even her.

Billy Tucker, CEO of Cudo, on the rise of the group-buying model

Billy Tucker is CEO of the group-buying discount website, Cudo.com. In this podcast, he talks with Leon and Garry about Cudo's use of TV advertising to target the average consumer, how this publicity helps merchants find new customers, and the relevance of group buying in the post-GFC era.

CAPITAL RAISING CONFERENCE 2010

Are you seeking venture capital? Do you have what it takes to raise private equity? Are you familiar with the value of angel finance? The CAPITAL RAISING CONFERENCE 2010 is for entrepreneurs, innovators and business builders wanting to learn and acquire skills and tools for raising capital.

Anti-climax: Finance and venture capital news

Forget recession. There’s money out there. Just ask Aconex. By Paul Ryan “We feel like the little ray of sunshine. The last thing to fly from...

Forget recession. There’s money out there. Just ask Aconex.

"We feel like the little ray of sunshine. The last thing to fly from Pandora's Box," jokes Aconex Chairman Martin Hosking by phone. He's...

Forget recession. There's money out there. Just ask Aconex.

"We feel like the little ray of sunshine. The last thing to fly from Pandora's Box," jokes Aconex Chairman Martin Hosking by phone. He's...

DMG acquires 20% of Hippo.com.au

The rise and rise of 24-year-old Melbourne-based entrepreneur James Masini continues unabated. The founder of youth-focussed jobs website Hippo.com.au informed Anthill yesterday afternoon that DMG,...

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