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Why own when you can share? Are we entering the era of collaborative consumption?

The concept of collaborative consumption takes a very, very old idea in economics and gives it a new shine in our era of electronic social networking. It's all about sharing, trading or renting products or services as opposed to owning them. Listen as consultant Rachel Botsman describes it.
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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