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AgentHUB [SMART 100, 2015]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

AgentHUB is the culmination of work for the last 2.5 years. This innovation was born out of seeing the inefficiencies that occurred in the real estate industry in terms of sales and marketing, the lack of robust systems and not to mention the ridiculous duplication of work that occurs. The goal was to create a solution where everything was accessible from the one place and that would connect to other third-party applications. The result will be a system that connects users together designed to remove inefficiencies and increase productivity and sales.

2. WHAT & HOW

The purpose of this innovation is to…

AgentHUB is a Real Estate CRM that places the individual at the centre of its solution. Designed to simplify your day whilst empowering you to drive high-touch connections and insights that facilitate customer excellence over the complete customer lifecycle.

It does this by…

Advanced sales automation that empowers your salespeople to sell. All your leads are captured automatically into your database, allowing you to engage with your customers at the right time, helping you close more deals faster. With real-time views you will never let a deal fall through the cracks again, allowing you to stay on top of the deal.

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3. PURPOSE & BENEFITS

This innovation improves on what came before because…

The main benefit is having one system, one database to manage all of your leads and sales. Automate preparation of Contracts of Sale in seconds and have clients sign them electronically, anywhere in the world. No more printing, scanning and emailing, everything is done electronically.

Its various benefits to the customer/end-user include…

  1. Central location for all client data.
  2. Removes duplication and use of multiple marketing databases.
  3. Streamlines business process and removes inefficiencies in day-to-day work.
  4. Saves money and improves productivity.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

The ability to integrate into third-party applications is what makes this light years ahead of competitors. We will be able to go from the time a lead is received, to the issuing of the Contract of Sale all the way to the new PEXA electronic settlement process without needing to print, scan or email a a document ever again.

Its predecessors/competitors include…

Older systems like mydesktop, brightfox, Console, agentbox are built on old technology and are limited in their ability to scale and integrate into third party applications.

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5. TARGET MARKET

It is made for…

Our target market for this product are web portals like Realestate.com.au, Domain.com.au and Realestateview.com.au, where they have agents using their advertising services but they do not provide any software to assist the agents in their day-to-day business processes.

It is available for sale through…

We are currently in discussions with various large web portals to make this product available to their agents and developers as part of their monthly subscription services. It will also be available directly from us for custom applications and development.

Our marketing strategy is to…

We plan to launch in July 2015 through an affiliate company who deals with 7,000 agencies. This campaign will focus on the time saving, efficiency and cost savings to the businesses. Are goal will be to show the businesses how this product will not cost them any more money from their budget and how this will actually save them money.

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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