Tag: Shane Moore

On 29 January 2010, after a month of spirited bidding, 2009 Anthill Smart 100 honoree Apartmentreviews.com.au was sold for $8,700 on the website-auction site Flippa. In a message to Anthill, founder Shane Moore said, "There aren't so many Australian websites that sell for more than a few grand on Flippa." Moore is clearly happy with the sale price. But why $8,700? Was this a fair value?

I started my own financial planning firm in 2010, with insurance for tradesmen and women being our target market. Insurance for tradies is quite unique in that the minimum requirements are set by the various state and territory governments depending on the type of trade. As we started to field enquiries from tradies, we noted that many of them had no idea of their insurance responsibilities under the relevant laws. As we grew our own knowledge by doing research on our clients' behalf, we saw the opportunity to collate this information and create on online insurance resource for trade workers.