Matt Leeburn says his greatest sales feat was convincing friends and family it was smart to leave a promising career with Deloitte Digital to start his own marketing consultant business. Today, he is CEO of Interaction Dynamics, a firm that strives to help companies shatter conventions about customer interaction.
They narrowly missed out on a place in the Top 30 but are still hot in our books. Introducing Anthill’s 2010 30under30 Honourable Mentions.
We’re led to believe that success is a formula, but all too often ignore the silent evidence that contributes to that success. Take Bill Gates, for example.
A recent study revealed that adding personalised smiley or unhappy face icons on people’s energy bills had a dramatic effect on their future consumption. Could something this simple — playing on bourgeois guilt — help reverse climate change?
Matt Leeburn’s post from last week, Entrepreneurship: Do you have what it takes? (A warts-and-all checklist.), certainly struck a chord with our readers. However, fellow Anthill contributor Greg Roworth thought many points on the checklist were misleading, unconstructive or just plain wrong. Here are his counter thoughts on each point.
Matt Leeburn’s post from last week, Entrepreneurship: Do you have what it takes? (A warts-and-all checklist.), certainly struck a chord with our readers. However, fellow Anthill contributor Greg Roworth thought many points on the checklist were misleading, unconstructive or just plain wrong. Here are his counter thoughts on each point.
Anything can be taught and learnt in our information-rich world, whether you want to become a mortician, an acrobat or an entrepreneur. The real question should not be, “Can it be taught?” but rather, “Do people have the stomach to do it?” Could you embalm a dead body? Could you be flung through the air? Could you fire your best friend?
In the 1920s, Ernest Hemmingway sat around a table of fellow writers and bet them that he could write a story in just six words. With great disbelief, the writers took his bet. Hemmingway quickly wrote six words on a napkin and passed it around the table. The words were: “For Sale, Baby Shoes, Never Worn.” On the issue of brevity, Hemmingway was a man ahead of his time.
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