Tag: IAM
Legal: Getting strategic with your intellectual assets
Intellectual asset management (IAM) is the catch cry of 21st century innovators. Innovation is no longer reactive to market forces; it is a proactive...
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]
This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.
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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...
Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...
