It’s important to remember that people have different learning styles. Some learn by listening, others by reading, some by doing and, yet others learn visually. Most people learn by a combination of these learning styles.
By creating a compelling visual story about your business you are tapping into two of the more common ways people learn – listening and with visuals. If you incorporate subtitles into the visuals, readers can also be catered for.
This snappy little video demonstrates the importance of having a visual story while also showing you how it’s done!
The importance of visual storytelling