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How to build the right culture in your startup [VIDEO]

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Startups and work culture go hand in hand.

But, if you’ve ever worked in a corporate environment, you’ll know that it’s not just a business that makes the culture. It really does come down to the people. I’ve worked in corporate businesses and startups. Both have had good and bad cultures, depending on the team, the people and the leadership.

Yet, the culture of your business is one of the most crucial parts of creating a successful business. Why? Because at the heart of every successful business are people. They need to enjoy where they work, the need to feel a part of something.

In this video, learn from Brian Chesky, Founder of Airbnb and Alfred Lin, the former COO of Zappos and Partner at Sequoia Capital, as they talk about culture, in the Stanford University lecture series – How to Start a Startup.

How to start a startup – Culture

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